# Luxurious Graffiti Booze Containers The Kaws x Hennessy Bottle Puts an Artistic Spin on Alcohol By Matt Ho | Published 2011-07-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kaws-x-hennessy-bottle References: [cultureshoq](http://cultureshoq.com/kaws-x-hennessy-limited-edition-bottle/) & [kawsone](http://www.kawsone.com/shop) Turns out that even some of the most [luxurious booze](https://www.trendhunter.com/trends/505-edition-branson-cognac) can also have a [street art element](https://www.trendhunter.com/trends/1664-x-andre-saraiva) as is the case with the Kaws x Hennessy Bottle. The New York-based artist/designer has teamed up with the popular cognac company to bring fans and booze connoisseurs the Kaws x Hennessy Bottle. The label's been given a very colorful, rainbow-like treatment with eye-popping bold, vibrant colors. If you look at the top, you'll see elements of Kaws' infamous character with the 'X X' eyes. As high-class as Hennessy is, this collaboration actually makes the cognac look friendlier and affordable. The Kaws x Hennessy Bottle is an [extremely limited edition design](https://www.trendhunter.com/trends/collectible-spirits-bottle). These will only be available in select locations starting next week. Keep an eye out for this because fans of Kaws will definitely be lining up for this one. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 28% | Activity: 51% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Street Art Booze Packaging:** There is a disruptive innovation opportunity to combine street art into the packaging of high-end alcoholic beverages. - **Collaborative Artistic Designs:** There is an opportunity to collaborate with artists and designers to create limited edition, collectible packaging for luxury goods. - **Creative Upscaling:** There is an opportunity to creatively upscale products by adding unique design elements to appeal to a wider, younger and more design-savvy audience. ### Sectors Adopting This - **Alcoholic Beverages:** There is a disruptive opportunity for alcoholic beverage companies to create unique and collectible packaging through collaborations with artists and designers. - **Luxury Goods:** There is an opportunity for luxury goods companies to redefine their brand appeal and reach a wider audience by creatively upscaling their products with unique design elements. - **Art and Design:** There is a potential for artists and designers to collaborate with brands to create limited edition, collectible packaging and products while expanding their reach to a wider market. ## Related on Trend Hunter - [Fashion Designer Cognac Products](https://www.trendhunter.com/trends/hennessy-and-kim-jones.md) - [Generative Art Cognac Bottles](https://www.trendhunter.com/trends/hennessy-and-florian-zumbrunn.md) - [Co-Creation Bottle Campaigns](https://www.trendhunter.com/trends/limitededition-bottle1.md) - [Cultural Holiday Bottle Designs](https://www.trendhunter.com/trends/hennessy-1.md) - [Exquisite Cognac Bottles](https://www.trendhunter.com/trends/exclusive-lunar-new-year.md) - [Uplifting Artistic Alcohol Packaging](https://www.trendhunter.com/trends/absolut-haring-artist-edition-bottle.md) - [Limited-Edition Web-Designed Bottles](https://www.trendhunter.com/trends/hennessys-web3-platform.md) - [Exquisite Artist-Designed Spirits](https://www.trendhunter.com/trends/anish-kapoor2.md) - [Streetstyle Luxury Tequilas](https://www.trendhunter.com/trends/2025-nobu-rare.md)