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# Fruity Double-Filtered Gins
Kavalan Gin is Made with Six Additional Natural Botanical Extracts

By Michael Hemsworth | Published 2019-01-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kavalan-gin
References: [foodbev](https://www.foodbev.com/news/kavalan-enters-gin-market-for-the-first-time-with-new-kavalan-gin/) & [kavalanwhisky](http://www.kavalanwhisky.com/cn/age.aspx)

The Kavalan Gin has been unveiled by the Taiwan-based whiskey brand that aims to provide consumers with a premium take on the classic botanical libation.

The gin is triple-distilled and double charcoal-filtered to ensure optimum purity, while the malted barley used to craft the brand's whiskey is used in the recipe to boot. The liquor is infused with a blend [six natural botanical extracts](https://www.trendhunter.com/trends/willoe-gin) including star fruit, kumquat and guava, which all help contribute to a [citrusy flavor and aroma](https://www.trendhunter.com/trends/love-drinks-etsu-gin) that is distinctly aromatic and seductive.

Speaking on the new Kavalan Gin, Kavalan CEO YT Lee explained, "We want to offer a new gin experience this new year. That’s why along with the traditional botanicals of juniper, aniseed and coriander, we are giving people a taste of Kavalan’s home in Yilan with kumquat peel, dried star fruit and red-flesh guava botanical extracts. Taiwan is the kingdom of fruits and Yilan itself is lush and wet, offering its own mouth-watering fruits.”

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 7% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Double-filtered Gins:** Gin brands can explore offering double-filtered varieties to ensure optimum purity and a unique taste experience.
- **Natural Botanical Infusions:** Alcohol brands can incorporate different natural botanical infusions to create unique flavor profiles and stand out in a crowded market space.
- **Locally Sourced Ingredients:** Brands can tap into locally sourced ingredients to showcase flavors unique to their region for a more authentic and memorable taste experience for consumers.

### Where This Applies

- **Alcoholic Beverages:** The alcoholic beverage industry can leverage natural botanical infusions and locally sourced ingredients to create innovative and unique products that appeal to discerning consumers.
- **Food and Beverage:** Restaurants and bars can expand their drink menus and offer unique double-filtered gins with natural botanical infusions and locally sourced ingredients to cater to the increasingly adventurous and sophisticated preferences of diners and drinkers.
- **Tourism and Hospitality:** Hotels and resorts can tap into locally sourced ingredients to showcase the flavors and culture of the destination, and promote unique drink offerings to attract guests.

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