# Urban Glam Fashion Ads The Katy Perry Moschino Campaign Shows Off Her Pixie Haircut By Meghan Young | Published 2015-06-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/katy-perry-moschino References: [fashiongonerogue](http://www.fashiongonerogue.com/katy-perry-short-hair-moschino-fall-2015-ad/) & [moschino](http://www.moschino.com) The [Katy Perry Moschino](https://www.trendhunter.com/trends/hello-kitty-heel) ad campaign is everything a fan could have hoped for. Not only does it show off her newly sheared locks, it also puts her in a ghetto fabulous outfit that is full of urban energy. From the layers of gold chains to a [patchwork denim jacket](https://www.trendhunter.com/trends/mingyu-fall-denim) and form-fitting black skirt, the dark-haired beauty is an edgy vision for the fashion label. Shot by photography duo [Inez & Vinoodh](https://www.trendhunter.com/trends/inez), the Katy Perry Moschino ad campaign was styled by Carlyne Cerf De Dudzeele. Although the face of the fall-winter 2015 campaign, the outfit could easily inspire a similar summer look. Some women might not be daring enough to rock a gold bandeau on the regular, but that's not to say someone will boldly try it out. Image Credit: Inez & Vinoodh ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 88% | Activity: 66% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Urban Glam Fashion:** Urban-inspired fashion that blends with high-end and glamorous elements could be a major trend in the fashion industry. - **Celebrity-inspired Fashion Campaigns:** More fashion brands will likely turn to celebrities as brand ambassadors for their campaign and promotions to leverage their social media channels. - **Fashion Photography:** High-quality and exceptional fashion photography could be a trend that keeps fashion brands' campaigns unique and distinct from each other. ### Sectors Adopting This - **Fashion Design and Retail:** Fashion brands targeting fashion enthusiasts could leverage urban glam fashion to cater to their fashion tastes while keeping it unique and innovative. - **Advertising and Marketing:** Celebrity endorsements and collaborations on fashion campaigns could be a potential avenue for companies in the advertising and marketing industry to explore and pitch to fashion brands. - **Photography:** Fashion photography could be a lucrative opportunity for photographers and studios specializing in high-quality and innovative fashion images. ## Related on Trend Hunter - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Effortless Urban Campaigns](https://www.trendhunter.com/trends/knys-fall-2025.md) - [City-Themed Luxury Fashion Campaigns](https://www.trendhunter.com/trends/back-to-the-city.md) - [Iconic Shoe Campaigns](https://www.trendhunter.com/trends/amina-muaddis-fallwinter-2023.md) - [Celebrity-Inspired Cartoon Heels](https://www.trendhunter.com/trends/katy-perry-1.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)