# Retro-Styled Pop Star Spreads The Katy Perry Lucky Magazine Photoshoot Brings Us Back To the '70s By Joanne Lam | Published 2010-05-06 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/katy-perry-lucky-magazine References: [katyperry.bandaiders](http://katyperry.bandaiders.com/forums/katy-perry-media/1027358-katy-perry-covers-lucky-magazine-june-2010-a.html) & [luckymag](http://www.luckymag.com/) The Katy Perry Lucky Magazine spread presents the stunning singer in bright, bold colors. With wind in her hair and a bright smile on her face in each print, Katy shows off her curves in a [gorgeous red dress](https://www.trendhunter.com/trends/la-robe-ketchup) and other [form-fitting pieces](https://www.trendhunter.com/trends/khy-cotton-stretch). When Katy Perry talked about her [pre-idol fashions](https://www.trendhunter.com/trends/throwback-collection) to Lucky, she stated, “I was completely broke. I used to borrow outfits, get my makeup done at makeup counters, and then sneak into events. It was cool!” Looking at this Katy Perry Lucky Magazine spread, she definitely doesn’t seem to have any of those problems now! ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 27% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Retro Fashion:** Opportunity for fashion entities to create retro-styled clothing that appeals to modern consumers. - **Nostalgia Marketing:** Opportunity for marketers to capitalize on consumers' desire for nostalgia by incorporating retro-inspired elements into their campaigns. - **Body Positivity:** Opportunity for fashion and beauty industries to embrace and celebrate all body types through fashion and beauty campaigns. ### Industries Being Reshaped - **Fashion:** Fashion companies can create retro-styled clothing that appeals to modern consumers. - **Marketing:** Marketing companies can create campaigns that incorporate retro-inspired elements to appeal to consumers' sense of nostalgia. - **Beauty:** Beauty companies can create campaigns that embrace and celebrate all body types through diversity in beauty standards and body representation. ## Related on Trend Hunter - [Cartoon-Honoring High Heels](https://www.trendhunter.com/trends/hello-kitty-heel.md) - [Singer-Joined Y2K Flare Denim](https://www.trendhunter.com/trends/ultra-low-rise-flare.md) - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md) - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md) - [Nostalgic Fashion Capsules](https://www.trendhunter.com/trends/throwback-collection.md) - [Playfully Nostalgic Pink Apparel](https://www.trendhunter.com/trends/juicy-couture-x-madhappy.md) - [Socialite-Inspired Toy Dolls](https://www.trendhunter.com/trends/bratz.md) - [Cat-Inspired Luxury Accessories](https://www.trendhunter.com/trends/hello-kitty-and-kate-spade.md) - [Soft-Pink Cosmetics Pop-Up Stores](https://www.trendhunter.com/trends/kylie-cosmetics-popup.md)