# Pop Star Mobile Games The Katy Perry Game is Set to Hit an App Store near You By Vasiliki Marapas | Published 2015-02-05 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/katy-perry-game References: [theverge](http://www.theverge.com/2015/2/5/7983805/katy-perry-game-glu-mobile) & [phx.corporate-ir.net](http://phx.corporate-ir.net/phoenix.zhtml?c=207033&p=irol-newsArticle&ID=2013719) Glu Mobile, the [mobile game publisher](https://www.trendhunter.com/trends/cd-projekt-red-scopely) responsible for [Kim Kardashian's smartphone game](https://www.trendhunter.com/trends/kim-kardashian-fortnite), has revealed plans for a Katy Perry game. The game will take place in a "digital playground of global success and talent," suggesting that it will deal with fame and fortune within the context of the music industry. Players will be treated to Perry's "voice, likeness and personality" guiding them through this digital realm. Perry's been very much in the public eye since her [Super Bowl Halftime performance](https://www.trendhunter.com/trends/squid-game-unleashed), which included a guest appearance from Missy Elliot, this past Sunday. Glu Mobile CEO Niccolo de Masi explains, "She is a cultural icon and we expect to translate key elements of her success into an innovative, highly entertaining mobile experience." Image Credit: Christopher Polk ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 23% | Activity: 20% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Celebrity Mobile Games:** The trend of mobile games featuring celebrities is on the rise, offering a unique way for fans to engage with their favorite pop stars. - **Virtual Entertainment Experiences:** The trend of creating virtual experiences within mobile games allows players to immerse themselves in the world of their favorite pop stars. - **Translating Pop Culture Into Mobile Games:** The trend of creating mobile games based on popular culture icons provides a new platform for fans to interact with their favorite celebrities. ### Who This Affects Most - **Mobile Gaming:** The mobile gaming industry has the opportunity to capitalize on the trend of celebrity mobile games, creating innovative experiences for users. - **Entertainment:** The entertainment industry can explore partnerships with mobile game publishers to create virtual experiences that enhance fan engagement. - **Music:** The music industry has the opportunity to expand its reach and monetize through the creation of mobile games featuring popular artists. ## Related on Trend Hunter - [Artist-Inspired Game Events](https://www.trendhunter.com/trends/lady-gaga-1.md) - [Celebrity-Inspired Cartoon Heels](https://www.trendhunter.com/trends/katy-perry-1.md) - [Teen Influencer-Backed Games](https://www.trendhunter.com/trends/jojo-siwa.md) - [K-pop Video Games](https://www.trendhunter.com/trends/bts-island.md) - [Strategic Feline Mobile Games](https://www.trendhunter.com/trends/exploding-kittens-1.md) - [Celebrity Game Crossovers](https://www.trendhunter.com/trends/kim-kardashian-fortnite.md) - [Japanese Kitty Mobile Games](https://www.trendhunter.com/trends/neko-atsume-2.md) - [K-Pop-Themed Game Events](https://www.trendhunter.com/trends/babymonster.md) - [Rhythmic Adorable Streamed Games](https://www.trendhunter.com/trends/hello-kitty-happiness-parade.md)