# Wild Wig Wardrobes The Katy Perry for The Guardian Photo Shoot is Monochromatic By Vittoria Natarelli | Published 2010-08-12 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/katy-perry-for-the-guardian References: [guardian](http://www.guardian.co.uk/music/gallery/2010/aug/07/katy-perry-exclusive-fashion-shoot#/?picture=365416979&index=0) & [katyperry](http://www.katyperry.com/) The Katy Perry for The Guardian photo shoot plays with wigs, the songbird's new signature accessory, for a monochromatic themed spread shot by Phil Knott. The pop star talks to Tom Shone of The Guardian about love, her style and how she plans on never slowing down. You can see her candid and flirtatious ways in this fun shoot. The Katy Perry for The Guardian feature looks like she is playing different characters with silly expressions and dramatic pouts all wrapped up into one spread. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 80% | Activity: 50% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Monochromatic Wig Fashion:** Innovative wig designs in a monochromatic style can create unique fashion statements. - **Candid Flirtatious Branding:** Brands can create a unique personality, like Katy Perry's candid and flirtatious persona, which connects with consumers. - **Multi-character Photo Shoots:** Photo shoots that showcase a subject in various character roles have potential to drive engagement and create buzz. ### Sectors Adopting This - **Fashion:** Fashion companies can create monochromatic wig designs that align with current trends and increase brand awareness. - **Marketing:** Brands can leverage candid and flirtatious personalities in their marketing campaigns to develop a unique brand voice that resonates with consumers. - **Photography:** Photography studios can promote multi-character photo shoots to offer a diverse range of images to clients and differentiate their services. ## Related on Trend Hunter - [Cartoon-Honoring High Heels](https://www.trendhunter.com/trends/hello-kitty-heel.md) - [Limited-Edition Film-Inspired Apparel](https://www.trendhunter.com/trends/wicked-collection.md) - [Pop Star-Themed Animals](https://www.trendhunter.com/trends/taylor-swiftthemed-cats.md) - [Pop Star-Approved Valentine's Campaigns](https://www.trendhunter.com/trends/kate-spade-x-madison-beer.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Cat-Inspired Luxury Accessories](https://www.trendhunter.com/trends/hello-kitty-and-kate-spade.md) - [Expressive Charm Jewelry](https://www.trendhunter.com/trends/styled-by-katseye.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md)