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# Ovalesque Chairs
O&O Seat by Katoaka Design Brings Relaxation Back Down to Earth

By Brian G Randles | Published 2009-12-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/katoaka-design
References: [yankodesign](http://www.yankodesign.com/2009/12/16/ohh-and-ahh/) & [kataokadesign](http://www.kataokadesign.com/web/site.cgi?)

Katoaka Design has come up with a chair that is incredibly [low to the ground](https://www.trendhunter.com/trends/kouros-maghsoudi), but gives your butt the feeling that it is up in the clouds.

The name ‘O&O’ comes from the design that features the [letters seemingly overlapping](https://www.trendhunter.com/trends/omega-chair). The only problem I can see with this chair is the fact that if you have a dog or a cat, they will be all over it.

Check out more from Katoaka Design, as well as other [awesome chairs](https://www.trendhunter.com/trends/calma-lounge) on Trend Hunter, below.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 17% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Low Seating:** The O&O chair by Katoaka Design presents an opportunity for disruptive innovation in the home furniture industry by offering a unique and comfortable low-seating experience.
- **Cloud-like Comfort:** Developing cloud-like comfort for chairs presents an opportunity for disruptive innovation in the design industry.
- **Overlapping Letters Design:** The overlapping letters design of the O&O chair by Katoaka Design presents an opportunity for disruptive innovation in graphic design and branding.

### Where This Applies

- **Furniture:** The O&O chair by Katoaka Design presents an opportunity for disruptive innovation in the home furniture industry by offering a unique and comfortable low-seating experience.
- **Design:** Developing cloud-like comfort for chairs presents an opportunity for disruptive innovation in the design industry.
- **Branding:** The overlapping letters design of the O&O chair by Katoaka Design presents an opportunity for disruptive innovation in graphic design and branding.

## Related on Trend Hunter

- [Childhood-Inspired Outdoor Chairs](https://www.trendhunter.com/trends/peace-outdoor-lounge.md)
- [Cozy Contemporary Seating Solutions](https://www.trendhunter.com/trends/knoll-perron-bun.md)
- [Ultra-Comfy Seating Collections](https://www.trendhunter.com/trends/cushy-lounge-chair.md)
- [Zen-Focused Furniture Pieces](https://www.trendhunter.com/trends/goyo-chair.md)
- [Refined Aerodynamic Lounge Chairs](https://www.trendhunter.com/trends/osier-lounge.md)
- [Geometric Rocking Chair Concepts](https://www.trendhunter.com/trends/oval-rocking-chair.md)
- [Pretzel-Like Comfortable Chairs](https://www.trendhunter.com/trends/dohui.md)
- [Colorful Flat-Packed Sustainable Chairs](https://www.trendhunter.com/trends/oto.md)
- [Mindful Seating Platforms](https://www.trendhunter.com/trends/osolo.md)
