# Personal Portfolio Nests 'I Made This for You' by Katie Hatz is a Self-Promotional Present By Marissa Brassfield | Published 2010-06-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/katie-hatz References: [behance.net](http://www.behance.net/gallery/I-Made-This-For-You/549190) & [katiehatz](http://www.katiehatz.com/) I can't resist featuring one more innovation from Philadelphia-based designer Katie Hatz. 'I Made This for You' is a self-promotional portfolio kit that looks more like a present from a thoughtful friend than a marketing tool. Inside the box, there is a nest in which Katie Hatz's cover letter, resume, and a portfolio of her past projects have been neatly packaged. 'I Made This for You' is so personalized that it's bound to be a hit with prospective employers. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 70% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Credit Crunch](https://www.trendhunter.com/creditcrunch) ## Key Themes ### What's Driving This Trend - **Personalized Portfolio Packaging:** There is an opportunity for companies to create personalized portfolio packaging designs to create a memorable experience for prospective employers. - **Self-promotional Presentations:** There is potential for individuals to create unique self-promotional presentations that stand out from traditional methods like resumes and cover letters. - **Nesting Packaging Design:** There is an opportunity to incorporate nesting packaging design to make portfolio kits more visually appealing and create a better unboxing experience for recipients. ### Who This Affects Most - **Design:** In the design industry, there is an opportunity to create personalized and visually appealing self-promotional portfolio kit designs. - **Marketing:** In the marketing industry, there is potential for professionals to create unique self-promotional presentations that stand out from traditional methods like resumes and cover letters. - **Printing/packaging Industry:** There is an opportunity for the printing/packaging industry to create more personalized and visually appealing packaging designs for personal portfolio kits. ## Related on Trend Hunter - [Professional Portfolio Builders](https://www.trendhunter.com/trends/profiler.md) - [Professional Portfolio Tools](https://www.trendhunter.com/trends/akenotex.md) - [Designer Portfolio Platforms](https://www.trendhunter.com/trends/good-designers.md) - [Gamified Portfolio Builder Tools](https://www.trendhunter.com/trends/portfolio-builder.md) - [Creativity Enhancing WFH Products](https://www.trendhunter.com/trends/other-angles-collection.md) - [Customizable Ring Print Kits](https://www.trendhunter.com/trends/signet-print-kit.md) - [Trackable Design Portfolios](https://www.trendhunter.com/trends/sixelf.md) - [Bird-Shaped Food Packagings](https://www.trendhunter.com/trends/bigbilled-bird-food-concept.md) - [Design Process Portfolios](https://www.trendhunter.com/trends/viewport.md)