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# Nerd-Bombing Photos
EMI's Kathy Beth Terry Page Encourages Users to Put Katy in Iconic Prints

By Carly Foy | Published 2011-06-20 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kathy-beth-terry
References: [blog.thaeger](http://blog.thaeger.com/2011/06/19/kathy-beth-terry/) & [facebook](http://www.facebook.com/kathybethterry)

Katy Perry's hit single Last Friday Night (T.G.I.F.) has the vixen star change into Kathy Beth Terry, a nerdy high-schooler.

Thanks to EMI/Capitol and its [Kathy Beth Terry](http://www.facebook.com/kathybethterry) Facebook fan page, the nerdy girl has been placed into iconic paintings, photos and movies. Fans have placed the geeky teen in the Ring, Snow White, The Breakfast Club and even the Royal Wedding.

My absolute favorite out of the fan-made pieces? The [Gene Simmons Kiss photo](https://www.trendhunter.com/trends/kiss-wickedinspired-collection), which showcases Kathy Beth Terry with her tongue out, matching Simmons. EMI has done the Facebook page as part of its campaign to promote Last Friday Night, and thus far, has proven that maybe this awkward teen is more popular than she thinks.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 75% | Activity: 84% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Key Themes Behind This Trend

- **Fan-generated Art:** Opportunity for businesses to encourage user-generated content and leverage fan creativity.
- **Nostalgia Marketing:** Chance for companies to tap into the popularity of nostalgic themes and references to attract consumers.
- **Inclusive Advertising:** Potential for brands to represent diverse and relatable characters in their advertisements to resonate with a wider audience.

### Where This Applies

- **Entertainment:** Disruptive innovation opportunity to incorporate fan-generated content into marketing campaigns and expand audience engagement.
- **Art and Design:** Opportunity to collaborate with fans and artists to create unique and personalized products inspired by nostalgic themes.
- **Fashion and Beauty:** Chance to embrace diverse representations of beauty in advertising campaigns and appeal to a broader customer base.

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