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# Haunting Showgirl Shoots
The Kate Moss Vogue Japan Editorial is Glamorously Gritty and Dark

By Meghan Young | Published 2011-04-01 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/kate-moss-vogue-japan
References: [fashionising](http://www.fashionising.com/pictures/b--Kate-Moss-is-always-welcome-6434.html) & [vogue.co.jp](http://www.vogue.co.jp)

The Kate Moss [Vogue](https://www.trendhunter.com/trends/nft-collection2) Japan photoshoot shows just why this woman is considered to be one of the world's reigning queens of modeling. She might not do as many photoshoots as she used to, but when she comes out of the shadows, she shows just how effortless her beauty, poise and overall presence truly is.

Photographed by Mert Alas & Marcus Piggott, the Kate Moss Vogue Japan photoshoot also demonstrates great art direction and post production. With its haunting atmosphere, this dark and gritty lookbook seems to be inspired by 'The Black Swan.' This is also captured in the [showgirl styling](https://www.trendhunter.com/trends/il-pranzo-campaign) done by George Cortina.

The Kate Moss Vogue Japan photo shoot will be part of the magazine's May 2011 issue.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 98% | Activity: 95% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Key Themes Behind This Trend

- **Dark Glamour:** Opportunity to create haunting and gritty fashion editorials inspired by dark themes like 'The Black Swan.'
- **Effortless Beauty:** Opportunity to showcase models with natural and effortless beauty that exudes poise and presence.
- **Artistic Direction:** Opportunity to explore creative and visually captivating art direction and post-production techniques in fashion photography.

### Where This Applies

- **Fashion:** Fashion industry can leverage the trend of dark glamour to create unique and captivating editorials.
- **Magazine Publishing:** Magazine publishing industry can tap into the trend of effortless beauty to feature models with natural and authentic beauty.
- **Creative Design:** Creative design industry can collaborate to create visually captivating and artistically inspired fashion photography.

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