# Color Streak Fashion Ads Kate Moss Topshop Spring/Summer 2009 Campaign By Ayman | Published 2009-04-02 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/kate-moss-topshop-spring-summer-2009-ad-campaign References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2009/04/topshop-set-for-us-debut-tomorrow-april-2nd.html) & [myfashionlife](http://www.myfashionlife.com/archives/2009/04/01/first-look-topshop-new-york/) Kate Moss recently modeled her own Topshop collection in the Spring 2009 issue of New York Magazine, but here we bring you the official ads for the Spring/Summer 2009 campaign. The ads capture an alluring Kate Moss with vivid colors. The photography is by famed duo Mert Alas and Marcus Piggot. In addition to [blurry motion effects](http://www.trendhunter.com/trends/fashionably-blurry-photography-david-wang), vivid photography styles have been on the rise recently. Kate Moss will be on hand on April 2, 2009 to cut the ribbon at the official [Topshop US](https://www.trendhunter.com/trends/winter-wonderland-popup) opening in NYC. The store is located in SOHO, at 478 Broadway and the corner of Broome. Check out images 5-8 in the gallery for a sneak peek into the new NY store. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 70% | Activity: 42% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What's Driving This Trend - **Vivid Photography Styles:** Opportunity for disruptive innovation: Develop new photography techniques that enhance the use of vivid colors and capture alluring imagery. - **Blurry Motion Effects:** Opportunity for disruptive innovation: Create technologies or tools that produce creative and visually engaging blurry motion effects in photography. - **Celebrity Fashion Campaigns:** Opportunity for disruptive innovation: Explore new ways to leverage celebrity endorsements and partnerships in fashion campaigns to drive brand awareness and sales. ### Who This Affects Most - **Fashion Photography:** Opportunity for disruptive innovation: Introduce cutting-edge photography techniques and styles that give fashion advertisements a fresh and captivating look. - **Fashion Retail:** Opportunity for disruptive innovation: Incorporate celebrity collaborations and endorsements into fashion retail strategies to attract customers and boost sales. - **Fashion Marketing and Advertising:** Opportunity for disruptive innovation: Develop innovative marketing and advertising campaigns that feature vivid photography and leverage celebrity influencers. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Celebrity-Designed Street Fashion](https://www.trendhunter.com/trends/victoria-beckham-2.md) - [Ultra-Femme Phone Accessories](https://www.trendhunter.com/trends/wildflower-cases.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md)