# Celebratory Cruelty-Free Cosmetics Kat Von D's 10th Anniversary Collection Spotlights 10 Muses By Laura McQuarrie | Published 2018-05-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/kat-von-ds-10th-anniversary-collection References: [prnewswire](https://www.prnewswire.com/news-releases/in-stores-now-kat-von-d-beauty-super-limited-10th-anniversary-collection-celebrating-a-decade-of-high-performance-cruelty-free-makeup-300651814.html) & [katvondbeauty](https://www.katvondbeauty.com/shop-all-products/10-year-anniversary-collection) Kat Von D's 10th Anniversary Collection has been released as an extremely [limited-edition range of cosmetics](https://www.trendhunter.com/trends/pixi-25-years-of-glow-collection) for the eyes, lips and face—all of which are vegan and cruelty-free. The celebratory makeup products are all decked out in opulent [gold packaging](https://www.trendhunter.com/trends/24k-holiday-advent-calendar), with makeup shades that pay tribute to 10 modern-day muses. Some of the influential figures that are spotlighted in the Kat Von D Beauty's 10th Anniversary collection include poet and spoken word artist Egypt, Los Angeles-based performer and founder of Malicious Creatures, Malice, and Kat Von D's own mother, Sylvia Galeano. The anniversary product range includes a mix of old favorites like the [Tattoo Liner](https://www.trendhunter.com/trends/live-tinted) and new additions like Everlasting Glimmer Veil in shades like 'Gold Skool.' ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 3% | Activity: 22% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts) ## Key Themes ### What Makes This Trend Stand Out - **Cruelty-free Cosmetics:** Developing and marketing cosmetics that are not tested on animals and do not contain any animal-derived ingredients. - **Limited-edition Collections:** Releasing exclusive and highly sought-after product ranges to celebrate milestones or anniversaries. - **Personalized Makeup:** Creating makeup collections that are inspired by and pay homage to influential figures or muses. ### Sectors Adopting This - **Cosmetics:** Opportunities for cosmetic brands to create cruelty-free product lines and cater to a growing demand for vegan cosmetics. - **Fashion:** Fashion brands collaborating with cosmetic brands to release limited-edition collections to celebrate events or milestones. - **Art and Entertainment:** Collaborating with artists, performers, or celebrities to create personalized makeup collections that resonate with their audience and fans. ## Related on Trend Hunter - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Celeb-Approved Cosmetic Bundles](https://www.trendhunter.com/trends/kevyn-aucoin-beauty.md) - [Celebratory Cosmetic Collections](https://www.trendhunter.com/trends/pixi-25-years-of-glow-collection.md) - [Festive Makeup Collections](https://www.trendhunter.com/trends/annabelle-holiday-collection.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [High-Shine Lip Toppers](https://www.trendhunter.com/trends/lip-topper.md)