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# Candy-Colored Ballet Flats
The Kartell 'Bowwow' Spring Summer 2011 Shoe Collection

By Luisa Amanda Gomes | Published 2010-06-26 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/kartell-bowwow-spring-summer-2011
References: [thetrendygirl.net](http://www.thetrendygirl.net/2010/06/bowwow-kartell-shoes-ss-2011.html) & [frizzifrizzi.it](http://www.frizzifrizzi.it/2010/06/19/pitti-moschino-loves-kartell/)

The [Kartell](https://www.trendhunter.com/trends/barbie-x-kartell-chairs) 'Bowwow' Spring Summer 2011 shoe collection follows their previous collection, 'Glue Cinderella.' The new line is dubbed 'Bowwow' because of the addition of glossy, [candy-colored bows](https://www.trendhunter.com/trends/candy-clog) to the toes of the stylish ballerina slippers.

These sleek flats maintain the same eco vibe as the last Kartell collection, since all slippers are comprised of recycled plastic. How can shoe lovers not fall in love with Kartell's latest footwear line?

**Implications** - Ballet flats have grown astronomically in popularity as many women have grown tired of the uncomfortable nature of high heels. Style should also be connected with comfort, and these [ballet flats](https://www.trendhunter.com/trends/air-rift-black-swan) are a testament to this. Companies should continue to introduce products that are both comfortable as well as fashion-forward, just like these heel-less ballet shoes are.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 72% | Activity: 58% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Ballet Flats:** Designing ballet flats with innovative features that prioritize comfort and style.
- **Eco Footwear:** Creating footwear made from recycled materials to cater to environmentally conscious consumers.
- **Fashion-forward Comfort:** Developing products that combine comfort and style for modern consumers.

### Where This Applies

- **Fashion:** Fashion brands and designers embracing ballet flats as a trendy and comfortable footwear option.
- **Sustainable Fashion:** Companies focusing on eco-friendly footwear production and using recycled materials.
- **Footwear:** Footwear manufacturers exploring innovative designs for stylish and comfortable shoes.

## Related on Trend Hunter

- [Chic Ballet Mesh Flats](https://www.trendhunter.com/trends/dreaming-ballet-mesh-flats.md)
- [Chic Perforated Flats](https://www.trendhunter.com/trends/perforated-flats.md)
- [Celebrity-Inspired Cartoon Heels](https://www.trendhunter.com/trends/katy-perry-1.md)
- [Elegant Ballerina-Inspired Slippers](https://www.trendhunter.com/trends/satin-ballerin.md)
- [Cartoon-Honoring High Heels](https://www.trendhunter.com/trends/hello-kitty-heel.md)
- [Beweled Fashion Forward Clogs](https://www.trendhunter.com/trends/simone-rocha-2.md)
- [Seasonally Appropriate Footwear Capsules](https://www.trendhunter.com/trends/petals-pearls.md)
- [Balletcore Heeled Shoes](https://www.trendhunter.com/trends/sandy-liang-1.md)
- [Pastel-Colored Valentine’s Day Footwear](https://www.trendhunter.com/trends/heydude-x-sweethearts-collection.md)
