# Sensual Free-Spirited Shoots The Karlie Kloss Allure Editorial is Full of Natural Beauty By Leslie Chen | Published 2011-11-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/karlie-kloss-allure References: [fashiongonerogue](http://fashiongonerogue.com/karlie-kloss-mario-testino-allure/#more-69864) & [allure](http://www.allure.com/) The Karlie Kloss Allure editorial captures the essence of beauty to its core. Appropriately named 'Best of Beauty,' the photoshoot follows the stunning model as she poses in a series of seductive positions. Lensed by [famous photographer](https://www.trendhunter.com/trends/il-pranzo-campaign) Mario Testino, the Karlie Kloss Allure photo series features Kloss as she appears in [barely nude snapshots](https://www.trendhunter.com/trends/songs-of-siren) that playfully cover her up in all of the right places. Wearing a total of four pieces of [lingerie](https://www.trendhunter.com/trends/zhilyova) throughout the whole editorial, Karlie Kloss is definitely going to get your undivided attention. **Implications** - Designs featuring a sensual side attract modern consumers who are looking to include a more playful element to their lives. Companies could develop all of their items with this aesthetic in order to attract customers from the contemporary market. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 88% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Sensual Aesthetic:** Beauty and fashion companies can capitalize on the demand for a sensual aesthetic in their products to attract modern consumers. - **Playful Lingerie:** The demand for lingerie pieces that are both sexy and playful opens opportunities for lingerie brands to create unique products that cater to this market. - **Seductive Photography:** Photography studios can offer seductive photo shoot packages to cater to the market demand for sensual imagery in beauty and fashion. ### Who This Affects Most - **Beauty and Skincare:** Beauty and skincare companies can introduce products with a sensual aesthetic to attract modern consumers who are looking to incorporate a playful and seductive element into their beauty routine. - **Fashion and Apparel:** Fashion and apparel brands can develop pieces that embody the playful and seductive aesthetic, attracting consumers who are looking for unique clothing that complements their individual styles. - **Photography:** Photography studios can take advantage of the demand for sensual imagery by offering seductive photo shoot packages to attract clients who want to capture their sensual side. ## Related on Trend Hunter - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Influencer-Backed Valentine's Day Collections](https://www.trendhunter.com/trends/bobbi-althoff.md) - [Romantic Resort Collections](https://www.trendhunter.com/trends/kallmeyer-resort-2026-collection.md)