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# Soda Pop Silhouettes
Karl Lagerfield Coca-Cola Light Bottle Has the Designer's Stamp of Appr

By Joanne Lam | Published 2010-04-03 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/karl-lagerfield-coca-cola
References: [colette.fr](http://www.colette.fr/#/eshop/article/5978371/coca-cola/165/)

We’ve seen the Karl Lagerfield Chanel brand on a lot of merchandise, from badminton rackets to footballs all the way down to temporary tattoos. This time around, Uncle Karl changes it up from the two-C logo and decides to instead feature his famous silhouette on something women all know and love: The Coca-Cola Light bottle.

The [aluminum bottle](https://www.trendhunter.com/trends/ceci-1938) is sleek in design, featuring Karl Lagerfield’s famous silhouette and signature. The boxed Karl Lagerfield Coca-Cola Light bottle set also comes with a bottle opener in a hidden compartment. For less than $10 a bottle, the limited edition Karl Lagerfield Coca-Cola Light bottle is well worth the price.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 81% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### Why This Trend Is Growing

- **Celebrity Collaboration Bottles:** Collaborating with a celebrity to create an exclusive product for a brand.
- **Designer Brand Merchandising:** Designers creating products outside of their usual industry to increase brand awareness.
- **Limited Edition Collectible Bottles:** Producing unique and collectible bottles for customers to purchase and display.

### Industries Being Reshaped

- **Beverage:** Collaborating with designers to create limited edition bottles for promotional purposes.
- **Fashion:** Designers branching out into other industries to expand their brand awareness and reach.
- **Collectibles:** Producing limited edition products to target collectors and increase brand loyalty.

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