# Rocker-Chic Designer Diffusions Karl Lagerfeld 'Karl' Line Will Offer Affordable Fashions By Katherinev123 | Published 2011-10-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/karl-lagerfeld-karl References: [fashion.telegraph](http://fashion.telegraph.co.uk/news-features/TMG8846242/Karl-Lagerfeld-to-launch-new-accessible-line.html) & [styleite](http://www.styleite.com/retail/karl-lagerfeld-karl-line/) Fashionistas, you might want to sit down for this. The Karl Lagerfeld 'Karl' line is in the works and it will be available as early as January 2012! The 78-year-old king of design and [Chanel](https://www.trendhunter.com/trends/factory-5) has decided to create a line of rock 'n' roll-inspired garb that will be priced much, much lower -- about $80 to $450 USD -- than his highly coveted Chanel creations. The collection, which will include biker jackets, dresses and sweatshirts, will only be available online at online fashion retailer Net-a-porter.com. The Karl Lagerfeld 'Karl' line is not the designer's first foray into cheap-chic fashion. In 2004, the designer partnered up with fast fashion retailer [H&M](https://www.trendhunter.com/trends/hm-x-glenn-martens) and has also launched a collection for [Macy's](https://www.trendhunter.com/trends/private-label-apparel) this year. In addition, next fall, Lagerfeld will launch a more upmarket label called "Karl Lagerfeld Paris." This particular line will be sold in department stores and will feature more pricey items that cost from $450 to $2,700 USD. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 24% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Affordable Designer Fashion:** Creating designer lines at lower price points to appeal to a wider consumer base. - **Designer Collaborations:** Partnering with fast fashion retailers to create limited-edition collections and reach a broader audience. - **Expansion Into Different Price Segments:** Launching new labels at different price ranges to cater to diverse consumer preferences. ### Industries Being Reshaped - **Fashion Retail:** Offering affordable designer fashion through online platforms and collaborations with retailers. - **Fast Fashion:** Partnering with high-end designers to create exclusive, affordable collections for a limited time. - **Department Stores:** Carrying high-end designer labels with varying price ranges to cater to different customer segments. ## Related on Trend Hunter - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Cartoon Duck-Inspired Apparel](https://www.trendhunter.com/trends/disney-x-karl-lagerfeld.md) - [Collaborative Retailer Capsules](https://www.trendhunter.com/trends/target-collection.md) - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md) - [Designer Fashion Collaborations](https://www.trendhunter.com/trends/uniqlo-c-springsummer-2025.md) - [Celebrity-Founded Fashion Brands](https://www.trendhunter.com/trends/kylie-jenner-1.md) - [Highly Affordable Fashion Launches](https://www.trendhunter.com/trends/yeezy-supply-1.md) - [Luxury Airport Pop-Ups](https://www.trendhunter.com/trends/factory-5.md) - [Cheerful Spring-Ready Collaborative Fashion](https://www.trendhunter.com/trends/diane-von-furstenberg-1.md)