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# Macabre Rapper Music Vids
The Kanye West Monster Video Adds Visuals to a Diabolical Track

By Jason Soy | Published 2011-06-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kanye-west-monster1
References: [pedestrian](http://www.pedestrian.tv/music/news/watch-kanye-wests-monster-video-in-full/45210.htm) & [kanyewest](http://kanyewest.com/)

A lot of people have been waiting for this Kanye West Monster music video to be released, seeing as the epic track was one of the best off of West’s latest My Beautiful Dark Twisted Fantasy album.

The decadent video features West along with Rick Ross, Jay-Z, Nicki Minaj, and Bon Iver. Continuing the avant-garde visual style that he employed for the video of Runaway, West takes his viewers through beautiful yet diabolically disturbing sequences that hearken back to the days of old [Hollywood](https://www.trendhunter.com/trends/maxxxine) horror classics like Frankenstein, Dracula, and The Wolfman.

If you can’t get enough of this Kanye West Monster music video, don’t worry, it will no doubt be in heavy rotation on music channels everywhere in the near future.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 46% | Activity: 24% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### What's Driving This Trend

- **Avant-garde Music Videos:** Artists can take advantage of avant-garde visual styles and storytelling to produce unique and disruptive music videos.
- **Horror-inspired Videos:** With horror classics making a comeback, filmmakers and artists can explore the genre and create visuals that are both disturbing and captivating.
- **Collaborative Music Videos:** Collaborations with multiple artists in music videos can lead to increased exposure and viewership, as well as creative opportunities for both music and visuals.

### Who This Affects Most

- **Music Industry:** Artists can use innovative music videos to attract new fans, increase their exposure and grow their brand in a constantly competitive music industry.
- **Film Industry:** With the revival of horror classics, filmmakers can capitalize on the trend and create compelling and original pieces in the genre.
- **Entertainment Industry:** Collaborative music videos not only benefit the artists but also the entertainment industry as a whole, with increased investment and revenue opportunities.

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