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# Tropical Kale Snack Bars
Veggie-Go's 'TropiKale' Flavor is Sustainable and Superfood-Infused

By Jana Pijak | Published 2017-05-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kale-snack-bar
References: [nakededgesnacks](http://nakededgesnacks.com/product/tropikale/)

Veggie-Go is an organic snack brand known for products that blend great taste with nutritious ingredients -- its latest crowd pleaser is a kale snack bar that is also blended with kiwi, apple and mango. Dubbed the 'TropiKale' bar, this on-the-go snack also features guava, and [pumpkin additives](https://www.trendhunter.com/trends/pumpkin-spice-snack-bar) that are all 100% natural and free from preservatives.

Veggie-Go's organic snacks are not only good for you, but are also made with the good of the environment in mind. Each bar is locally sourced and non-GMO verified, ensuring quality that health-conscious consumers can trust.

This kale snack bar is a nourishing alternative to other sugary sweets, while maintaining a tropical taste that isn't achieved with artificial ingredients. This kale snack bar is a nourishing alternative to other sugary sweets, while maintaining a tropical taste that isn't achieved with artificial ingredients.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 60% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Superfood Snacks:** A trend toward snack bars made with nutritious superfoods like kale, kiwi, apple and mango creates an opportunity for companies to offer healthy alternatives to sugary snacks.
- **Locally-sourced Products:** Veggie-Go's focus on locally-sourced and non-GMO verified ingredients is a trend that offers companies the opportunity to connect with health and environmentally conscious consumers.
- **Natural Preservatives:** As more consumers seek natural and organic products, a trend toward natural preservatives that offer a longer shelf life provides an opportunity for companies to offer healthier options.

### Who This Affects Most

- **Organic Snacks:** The organic snack industry is growing as consumers demand healthier and more sustainable options, creating a market for nutritious snack bars like Veggie-Go's TropiKale bar.
- **Health and Wellness:** The health and wellness industry is a growing market, with a trend toward products that are not only good for you but also good for the environment, providing an opportunity for companies to appeal to conscious consumers.
- **Superfood Ingredients:** As superfoods gain popularity, the food industry is incorporating these nutrient-rich ingredients into a variety of products, creating opportunities for innovation in the snack and health food markets.

## Related on Trend Hunter

- [Nutrient-Dense Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-bites.md)
- [Toddler-Targeted Snack Bars](https://www.trendhunter.com/trends/yumi-superfood-veggie-organic-bars.md)
- [Crunchy Fibrous Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-snaps.md)
- [Healthy Dehydrated Fruit Snacks](https://www.trendhunter.com/trends/vibe-foods.md)
- [Organic Plant-Based Protein Bars](https://www.trendhunter.com/trends/organic-plantbased-protein-bars.md)
- [Portable Tropical-Flavored Fruit Pouches](https://www.trendhunter.com/trends/gogo-squeezs-tropicalz.md)
- [Nutrition-Minded Cookie Snack Bars](https://www.trendhunter.com/trends/aloha-oatmeal-chocolate-chip-bar.md)
- [Nutritious Superfood Gummies](https://www.trendhunter.com/trends/super-gummies.md)
- [Pineapple Kale Popsicles](https://www.trendhunter.com/trends/sweet-greens-pop.md)
