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# Blonde Roast Coffee Liqueurs
Kahlúa Blonde Roast Style Has a Sweet & Slightly Citrus Flavor

By Laura McQuarrie | Published 2020-10-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kahla-blonde-roast-style
References: [prnewswire](https://www.prnewswire.com/news-releases/good-news-for-coffee-lovers-kahlua-is-transforming-the-coffee-cocktail-game-again-with-the-launch-of-its-newest-expression---kahlua-blonde-roast-style-301143689.html) & [kahlua](https://www.kahlua.com/us/products/blonde-roast-style/)

Coffee-cocktail lovers know what to expect from a bottle of their favorite coffee liqueur but [Kahlúa](https://www.trendhunter.com/trends/kahla-dunkin) is playing with even more nuanced flavors with the release of its newest expression, Kahlúa Blonde Roast Style. Just in time for International Coffee Day, this new coffee liqueur is said to introduce a bold yet refreshing, sweet and citrus taste that promises to take [at-home cocktails](https://www.trendhunter.com/trends/coffee-mate-cocktail-mate-mixers) to the next level.

Knowing that consumers are interested in light coffee drinks, Kahlúa developed a Blonde Roast Style made with medium roast coffee that has hints of caramel, toffee and citrus flavors. When it comes to enjoying this light-tasting new coffee liqueur, Kahlúa says: "Simply mix with tonic or coconut water, no coffee mixer needed."

Image Credit: Pernod Ricard USA

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 18% | Activity: 9% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Nuanced Flavors:** Disruptive innovation opportunities: Develop new combinations of flavors in alcoholic beverages to offer consumers unique taste experiences.
- **Light Coffee Drinks:** Disruptive innovation opportunities: Create low-calorie coffee beverages or coffee-infused products to cater to health-conscious consumers.
- **At-home Cocktails:** Disruptive innovation opportunities: Develop convenient and easy-to-make cocktail mixes for consumers to enjoy artisanal cocktails at home.

### Sectors Adopting This

- **Alcoholic Beverages:** Disruptive innovation opportunities: Incorporate innovative flavor profiles and packaging designs to attract new customers to the alcoholic beverage industry.
- **Health and Wellness:** Disruptive innovation opportunities: Infuse coffee with health-enhancing ingredients or explore coffee alternatives to tap into the growing health and wellness market.
- **Consumer Goods:** Disruptive innovation opportunities: Develop innovative packaging solutions that improve the convenience and portability of at-home cocktail products.

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