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# Graffiti-Clad Workspaces
The JWT Amsterdam Office Interior Embraces Artful Creativity

By Jana Pijak | Published 2013-03-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/jwt-amsterdam
References: [frameweb](http://www.frameweb.com/news/jwt-amsterdam-by-alrik-koudenburg-and-rjw-elsinga) & [jwtamsterdam.nl](http://jwtamsterdam.nl/)

The JWT [Amsterdam](https://www.trendhunter.com/trends/botree-hotel) office by by Alrik Koudenburg and RJW Elsinga embraces artful creativity. The advertising firm is located in busy Leidseplein and features a series of street art wall murals within its whimsical interior.

From graffiti clad hallways and meeting rooms to cool wall calligraphy, this office is arranged in three sections, each defined by its own brightly colored graphics. Whether displaying large robot sculptures or displaying [Driade's](https://www.trendhunter.com/trends/welcome-decor-piece) face-shaped '[Nemo](https://www.trendhunter.com/trends/nemo-stargaze-evox)' seating, this pop art inspired workspace defies tradition and goes against the grain.

Encouraging an interactive work environment, the JWT Amsterdam office by by Alrik Koudenburg and RJW Elsinga features a fun work environment that is equipped with a communal cafe along with private worker areas such as individual worker cabins.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 94% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Artistic Office Interiors:** Businesses can incorporate street art and graffiti into their office design to create a visually stimulating work environment and foster creativity.
- **Interactive Workspaces:** Designing an office with communal areas and private working areas can improve collaboration and productivity.
- **Pop Art Inspired Design:** Using bright colors and whimsical graphics in office design can help businesses break from traditional design concepts and stand out in their industry.

### Sectors Adopting This

- **Advertising and Marketing:** Ad agencies and marketing firms can benefit from incorporating art and creativity into their physical workspaces to inspire innovative thinking and stand out in a crowded industry.
- **Design and Architecture:** Interior designers and architects can embrace the trend of artistic and pop art inspired office interiors to create unique and visually appealing workspaces for clients.
- **Technology:** Tech startups and established tech companies can incorporate interactive workspaces to encourage collaboration and creativity among their employees and promote an innovative company culture.

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