# Digital Greeting Card Apps 'justWink' Helps People Conveniently Send Cards Via Social Media By Laura McQuarrie | Published 2017-02-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/justwink References: [digitaltrends](http://www.digitaltrends.com/mobile/valentine-day-apps/?utm_source=feedly&utm_medium=webfeeds) & [itunes.apple](https://itunes.apple.com/ca/app/justwink-greeting-cards/id439880532?mt=8&ign-mpt=uo=4) The 'justWink Greeting Cards' app from American Greetings offers a convenient way for people to share well wishes with one another over social media. Rather than going out to the store to pick up a physical greeting card, users simply have the option to download the app, choose a card for a special occasion, personalize it, record an optional voice message, then choose to send it via text message, email, [Twitter](https://www.trendhunter.com/trends/createmybanner-1), [Facebook](https://www.trendhunter.com/trends/wifi-digital-picture-frame), [Apple](https://www.trendhunter.com/trends/digibusinesscard) Watch or real mail. As well as being ideal for sharing thoughtful birthday wishes, the app also makes it easy for users to send a heartfelt "Thank you," a note of "Congratulations!" or a funny random note. While the app is free to download, there are 'Primo Packs' that can be purchased for more variety in greeting cards. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 31% | Activity: 20% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Digital Greeting Card Apps:** Disruptive innovation opportunity to streamline the process of sending well wishes by offering a convenient digital alternative to physical greeting cards. - **Personalized Greeting Card Designs:** Disruptive innovation opportunity to capitalize on the demand for unique and customizable greeting card designs by offering personalized options through digital platforms. - **Integration with Social Media:** Disruptive innovation opportunity to leverage the popularity of social media platforms by integrating digital greeting card apps to enable seamless sharing of cards on various networks. ### Where This Applies - **Digital Greeting Card Industry:** Disruptive innovation opportunity to revolutionize the traditional greeting card industry through the development of user-friendly and personalized digital greeting card applications. - **Mobile App Development Industry:** Disruptive innovation opportunity for mobile app developers to create intuitive and feature-rich digital greeting card apps that offer a seamless user experience. - **E-commerce Industry:** Disruptive innovation opportunity for e-commerce platforms to expand their offerings by incorporating digital greeting cards as a convenient and customizable product category. ## Related on Trend Hunter - [Quirky eCard Platforms](https://www.trendhunter.com/trends/happiepages.md) - [Personalized Video Greeting Cards](https://www.trendhunter.com/trends/video-greeting-cards.md) - [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md) - [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md) - [Greeting Card Kiosks](https://www.trendhunter.com/trends/greeting-card-kiosk.md) - [AI Greeting Creators](https://www.trendhunter.com/trends/wishbot.md) - [Digital Retailer Gifting Options](https://www.trendhunter.com/trends/gift-card-greetings1.md) - [Cash-Gifting Greeting Cards](https://www.trendhunter.com/trends/hallmark-venmo-cards.md) - [Collaborative Digital Cards](https://www.trendhunter.com/trends/group-card-creator.md)