# Limited-Edition Vegan Salads Just Salad is Kicking Off Veganuary 2024 with "Dirt Candy" By Laura McQuarrie | Published 2024-01-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/just-salad-veganuary-2024 References: [bnnbreaking](https://bnnbreaking.com/lifestyle/food/just-salad-partners-with-dirt-candy-for-veganuary-2024-special/) & [justsalad](https://www.justsalad.com/)  The start of a new year supports healthy eating journeys and for some, pledges to participate in Veganuary 2024, and to support people who are exploring a vegan diet in January, [Just Salad](https://www.trendhunter.com/trends/justines-sweet-heat-wrap) partnered with Michelin-star Chef Amanda Cohen on an exclusive menu item. The limited-edition [Dirt Candy](https://www.trendhunter.com/trends/dirt-kitchen-snacks) vegan salad gets its name from Chef Cohen's NYC Vegetable Restaurant and it is now available in-store, online and in-app across all Just Salad locations nationwide through January 31st. Dirt Candy is a nutritious vegan salad prepared with crisp romaine and arugula, [organic sesame tofu](https://www.trendhunter.com/trends/tofu-slices), cucumber, shaved broccoli and pumpkin seeds spiced with Tajin. Additionally, two limited-time toppings can be used to enhance the plant-powered bowl: sliced pepperoncini and Castelvetrano olives. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 3% | Activity: 6% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Healthy Eating Journeys:** The start of a new year supports healthy eating journeys. - **Veganuary 2024:** Pledges to participate in Veganuary 2024. - **Limited-edition Menus:** Just Salad partnered with Chef Amanda Cohen on an exclusive menu. ### Industries Being Reshaped - **Restaurant Industry:** Just Salad's limited-edition vegan salad is available across all their locations. - **Health and Wellness Industry:** The limited-edition vegan salad supports healthier eating options. - **Food Delivery Service Industry:** The limited-edition vegan salad can be ordered online and in-app for delivery or pick-up. ## Related on Trend Hunter - [Collaboration Content Creator Wraps](https://www.trendhunter.com/trends/justines-sweet-heat-wrap.md) - [Sweet Seasonal Chicken Bowls](https://www.trendhunter.com/trends/sweet-chicken-bowl.md) - [Wellness Educator-Crafted Salads](https://www.trendhunter.com/trends/monas-dreamy-caesar.md) - [Mediterranean Superfood Salads](https://www.trendhunter.com/trends/chopped-mezze-salad.md) - [Plant-Based Chicken Salads](https://www.trendhunter.com/trends/chipotle-cowboy-salad.md) - [Elevated Fast-Casual Entrees](https://www.trendhunter.com/trends/just-salad-market-plates.md) - [Seasonal Caribbean Shrimp Bowls](https://www.trendhunter.com/trends/caribbean-shrimp-bowl.md) - [Vegan Dessert Chain Menus](https://www.trendhunter.com/trends/veganuary-2024.md) - [Value-Driven Wellness-Focused Menus](https://www.trendhunter.com/trends/salad-and-go.md)