<!-- canonical: https://www.trendhunter.com/trends/just-enough-wines -->
<!-- robots: noindex -->

# Perfectly Portioned Canned Wines
Just Enough Wines Shares a Glass-and-a-Half Serving Size

By Laura McQuarrie | Published 2020-07-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/just-enough-wines
References: [prnewswire](https://www.prnewswire.com/news-releases/just-enough-wines-the-canned-wine-you-actually-want-to-drink-launches-crowdfunding-campaign-on-indiegogo-301099613.html) & [indiegogo](https://www.indiegogo.com/projects/just-enough-wines-canned-wine-you-want-to-drink#/)

[Just Enough Wines](https://www.trendhunter.com/trends/just-enough-wines-the-na-set) is on a mission to make high-quality, great-tasting wine accessible and easy to enjoy on outdoor adventures and its canned product can be experienced without needing to fuss with delicate glasses or bottle openers. The products are packed into 250-milliliter cans that provide a serving size that's equivalent to about a glass and a half of wine.

While wine is often packaged in glass, a material that's recyclable yet heavy, the [aluminum cans](https://www.trendhunter.com/trends/fitvine-bubbly-rose) offer even more portability and safety for grab-and-go occasions. Thanks to the use of this material the packaging cuts down on wine's overall carbon footprint.

Just Enough Wines plans to introduce itself to the world with its own high-quality [canned Chardonnay](https://www.trendhunter.com/trends/butter-wines), Sauvignon Blanc, and Pinot Noir, all created with expert winemakers.

Image Credit: Just Enough Wines

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 46% | Activity: 48% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Canned Wine:** The popularity of canned wine is rising as consumers look for convenient and portable options for enjoying wine on the go.
- **Portability and Convenience:** The demand for portable and easy-to-enjoy wine options is driving innovative packaging solutions like Just Enough Wines' 250-milliliter cans.
- **Sustainable Packaging:** The use of aluminum cans in the wine industry not only enhances portability but also reduces carbon footprint, making it an attractive option for environmentally conscious consumers.

### Industries Being Reshaped

- **Wine Packaging:** The wine packaging industry can explore opportunities to develop and market more portable and sustainable packaging solutions like aluminum cans.
- **Outdoor Adventure:** The outdoor adventure industry can partner with innovative wine brands like Just Enough Wines to cater to customers who seek convenient and lightweight alcoholic beverages for their outdoor activities.
- **Wine Production:** Winemakers can tap into the growing demand for canned wine by creating high-quality canned options like Chardonnay, Sauvignon Blanc, and Pinot Noir, providing consumers with an easy and convenient way to enjoy their products.

## Related on Trend Hunter

- [Chic Single-Serve Wines](https://www.trendhunter.com/trends/poco-vino.md)
- [Mini Alcohol-Removed Wines](https://www.trendhunter.com/trends/alcohol-removed-wines.md)
- [Single Serve Wine Brands](https://www.trendhunter.com/trends/maie-wines.md)
- [Canned Low-Sugar Rosé Wines](https://www.trendhunter.com/trends/think-wine-sparkling-ros.md)
- [Portable Boxed Wines](https://www.trendhunter.com/trends/portable-boxed-wine.md)
- [Canned Millennial-Targeted Wines](https://www.trendhunter.com/trends/hardys-canned-wines.md)
- [Accessible Canned Artisan Wines](https://www.trendhunter.com/trends/canned-wine-co.md)
- [Lightweight Eco Wine Bottles](https://www.trendhunter.com/trends/fitvine.md)
- [Mini Boxed Wine Products](https://www.trendhunter.com/trends/jam-shed-shiraz.md)