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# Modest Portion QSR Meals
The Arby's Junior Meal Deal Offers Smaller Servings of Favorites

By Michael Hemsworth | Published 2024-01-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/junior-meal-deal
References: [canadify](https://canadify.com/2024/01/09/arbys-canada-offers-new-6-99-junior-meal-deal/) & [arbys](https://arbys.ca)

![Modest Portion QSR Meals](https://cdn.trendhunterstatic.com/thumbs/522/junior-meal-deal.jpeg)

[The Arby's](https://www.trendhunter.com/trends/arbys-3-for-5) Junior Meal Deal is being launched at participating locations in Canada to provide consumers with some of their favorite menu items, but in a decidedly smaller portion size.

The meal comes with a junior sandwich along with a small order of curly fries and a small drink to make it a great option for lunch or simply a more modest meal to enjoy anytime of day. This comes as a contrast to the usual trope of [QSR](https://www.trendhunter.com/trends/arbys-meat-3-box) brands prioritizing large serving sizes, which could be a hit amongst diners looking to not overindulge and still enjoy their favorite menu items this January.

The Arby's Junior Meal Deal is priced at $6.99 and is being offered for a limited time only.

Image Credit: Arby’s

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 11% | Activity: 20% | Freshness: 20%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Modest Portion Sizes:** The Arby's Junior Meal Deal offers smaller servings of favorites, providing a more modest meal option for diners looking to not overindulge.
- **Health-conscious Dining:** The Arby's Junior Meal Deal caters to consumers who prioritize smaller portion sizes and healthier eating habits.
- **Affordable Meal Options:** The Arby's Junior Meal Deal priced at $6.99 provides an affordable dining option for customers looking for a budget-friendly meal.

### Industries Being Reshaped

- **Fast Food:** The Arby's Junior Meal Deal disrupts the fast food industry by providing smaller portion sizes to cater to health-conscious customers.
- **QSR (quick Service Restaurants):** The Arby's Junior Meal Deal offers a unique value proposition in the QSR industry by providing consumers with more modest serving sizes at an affordable price.
- **Food and Beverage:** The Arby's Junior Meal Deal taps into changing consumer preferences in the food and beverage industry by offering smaller portion sizes and healthier options.

## Related on Trend Hunter

- [Indulgent High-Value QSR Meals](https://www.trendhunter.com/trends/arbys-meat-3-box.md)
- [Mix-and-Match QSR Meal Deals](https://www.trendhunter.com/trends/arbys-3-for-5.md)
- [Double-Meat Sandwich QSR Meals](https://www.trendhunter.com/trends/carnimore-meal.md)
- [Revived Low-Cost QSR Deals](https://www.trendhunter.com/trends/arbys-promotion.md)
- [Budget-Minded Burger Meals](https://www.trendhunter.com/trends/shake-up-your-burger-meal.md)
- [Indulgent QSR Birthday Meals](https://www.trendhunter.com/trends/arbys-birthday-meal.md)
- [Low-Cost Adult Meal Deals](https://www.trendhunter.com/trends/grownup-meal.md)
- [Affordable Restaurant Meal Deals](https://www.trendhunter.com/trends/big-deal-meal.md)
- [Health-Themed QSR Menu Campaigns](https://www.trendhunter.com/trends/arbys-new-year-same-you.md)
