# Film-Themed Multi-Sensory VR Immersions Sony Pictures and the Void Created a Jumanji VR Experience By Daniel Johnson | Published 2019-11-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/jumanji-vr-experience References: [engadget](https://www.engadget.com/2019/11/05/sony-the-void-jumanji-vr-experience/) & [sonypictures](https://www.sonypictures.com/corp/press_releases/2019/1104/thevoidandsonypicturesvirtualrealityannouncejumanjireversethecurse) [Sony Pictures](https://www.trendhunter.com/trends/ghostbusters-1) and The Void have collaborated to produce a Jumanji VR experience, to promote the release of the new film. The Jumanji VR experience is titled 'Jumanji: Reverse the Curse,' and it allows users to experience the jungle from the film. Additionally, the VR experience will be accompanied by [touch and smell effects](https://www.trendhunter.com/trends/guardians-of-memories). Four people can enter into the experience at a time, where they will become characters from the film. The characters will then have to locate a Scepter and return it to a temple. The Sony Pictures VP, Jake Zim spoke about the project, "As the characters in Jumanji are pulled into the game, we naturally had the idea to create a VR experience where fans can do the same." Image Credit: Sony/ The Void ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 26% | Activity: 18% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What's Driving This Trend - **Multi-sensory VR Immersions:** The use of multi-sensory effects in VR experiences will enhance immersion and create more engaging and memorable experiences. - **Film-themed VR Experiences:** Collaborations between film studios and VR experience creators will become more common as a way to promote new movie releases and drive engagement. - **Group VR Experiences:** VR experiences designed for groups will become more popular as a way to create shared experiences and increase social interaction. ### Who This Affects Most - **Film Production:** Film production companies can explore or partner with VR companies to create new promotional experiences for their movies. - **Entertainment:** Entertainment companies can develop VR experiences that integrate multi-sensory effects to create immersive and engaging experiences for their audiences. - **Tourism:** Tourism companies can create VR experiences that bring different locations and attractions to people who cannot visit in person, with the added benefit of multi-sensory effects for a more immersive experience. ## Related on Trend Hunter - [VR Horror Movie Experiences](https://www.trendhunter.com/trends/monkeypaw-productions-all-aboard.md) - [Immersive Halloween-Themed VR Experiences](https://www.trendhunter.com/trends/zero-latency-vr.md) - [Multi-Sensory VR Headsets](https://www.trendhunter.com/trends/ordovic-vr-headset.md) - [Reinterpreted Immersive Events](https://www.trendhunter.com/trends/wizard-of-oz-360.md) - [Immersive Scent-Based Devices](https://www.trendhunter.com/trends/aromajoin.md) - [Promotional Metaverse Experiences](https://www.trendhunter.com/trends/escape-the-afterlife.md) - [Immersive Holographic Zoos](https://www.trendhunter.com/trends/hologram-zoo.md) - [Olfactory Entertainment Devices](https://www.trendhunter.com/trends/moviescent.md) - [VR Alien Horror Games](https://www.trendhunter.com/trends/predator-hunting-grounds.md)