# Fake Eco-Friendly Clothing Lines Julia Stiles Mocks Celebs with Faux Men's Fashions By Katherinev123 | Published 2009-08-27 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/julia-stiles-styles References: [ecorazzi](http://www.ecorazzi.com/2009/08/21/julia-stiles-launches-mock-green-fashion-collection/) & [juliastilesstyles](http://juliastilesstyles.com/Styles_by_Stiles.html) “Styles by Stiles” is the new (fake) clothing line developed by actress Julia Stiles. The 'Save the Last Dance' star, in an attempt to mock the profusion of [celebrity clothing lines](https://www.trendhunter.com/trends/nara-smith-2), has constructed a collection of [faux eco-friendly menswear](https://www.trendhunter.com/trends/mens-wearhouse), which is hilariously featured in this parody video. On Zoolander-esque male models, Stiles exhibits--with an air of designer indifference--a series of “all-green” styles, including a shirt made out of 10 other shirts, a pair of “shants” (a shirt that doubles as pants--because no fashion line is complete without a hybrid style or two) and a suit crafted entirely out of newspaper. She wisely notes, “People say the newspaper industry is dying. But I say it’s living. Living on your *body*.” The tie from the suit is made of Swiffer cloths, which, obviously, lends itself to fashion *and* function, as Stiles demonstrates by plucking a cloth and wiping down her sunglasses. While the Styles by Stiles line has “sold out” (naturally!), according to the [Julia Stiles Styles](https://www.trendhunter.com/trends/julia-tassel-pump) site you can donate to The Lunchbox Fund, which seems to be a real organization dedicated to providing meals to impoverished children. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 39% | Activity: 91% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Parody Fashion Lines:** Disruptive innovation opportunity: Create parody fashion lines that mock the profusion of celebrity clothing lines. - **Faux Eco-friendly Menswear:** Disruptive innovation opportunity: Develop faux eco-friendly menswear made from unconventional materials to challenge traditional fashion norms. - **Hybrid Fashion Styles:** Disruptive innovation opportunity: Explore hybrid fashion styles that combine multiple garments or serve dual purposes for unique and eco-friendly designs. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Redefine the fashion industry by challenging conventional clothing production methods and materials. - **Parody Entertainment:** Disruptive innovation opportunity: Tap into the growing demand for parody entertainment by creating content that mocks popular culture, such as celebrity clothing lines. - **Social Impact Organizations:** Disruptive innovation opportunity: Collaborate with real organizations, like The Lunchbox Fund, to create fashion lines that support social causes and raise awareness. ## Related on Trend Hunter - [Sustainable Back-to-School Capsules](https://www.trendhunter.com/trends/sweet-threads.md) - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md) - [Lifestyle Influencer-Backed Lines](https://www.trendhunter.com/trends/nara-smith-2.md) - [Lens-Cleaning Apparel Collections](https://www.trendhunter.com/trends/microfiber-collection.md) - [Sustainable Denim Brand Collabs](https://www.trendhunter.com/trends/amber-valletta-x-triarchy.md) - [Botanically Inspired Fashion Lines](https://www.trendhunter.com/trends/burberry-x-highgrove.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Luxury Slow Fashion Brands](https://www.trendhunter.com/trends/kzk-studio.md)