# Aromatic Juicy IPAs The 'Hop Horizon' Beer Uses a Trio Of Hops For Maximum Fragrance & Flavor By Rahul Kalvapalle | Published 2023-02-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/juicy-ipa References: [breweriesinpa](https://breweriesinpa.com/troegs-announces-the-return-of-hop-horizon-ipa/) & [troegs](https://troegs.com/beer/hop-horizon-ipa/)  Pennsylvania's [Troegs](https://www.trendhunter.com/trends/summer-ipa) Independent [Brewing](https://www.trendhunter.com/trends/tropical-double-ipa) has announced a new and improved version of 'Hop Horizon,' an unabashedly juicy IPA that is designed to be enjoyed during the spring months. This particular version of 'Hop Horizon' happens to be the second iteration of the juicy IPA. Coming in at 6.5 percent ABV, this beer makes use of a heady blend of Citra, Sabro and Mosaic hops, which work in concert to release tremendously satisfying notes of citrus, the ever-recognizable tang of [tropical fruits](https://www.trendhunter.com/trends/empyrean-brewing) and a hint of sweetness. The beer's character is also buttressed by its carefully balanced combination of oats, wheat and pale malts. In the words of Troegs brewmaster John Trogner, the aroma of 'Hop Horizon' is akin to 'smelling a hop field in full bloom.' Image Credit: Troegs Independent Brewing ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 10% | Activity: 21% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Aromatic Ipas:** Crafting IPAs with unique hop blends and aromas to create a distinct flavor experience for consumers. - **New Beer Releases:** Breweries releasing limited time or seasonal beers to create buzz and encourage consumer experimentation. - **Spring-specific Beers:** Brewing beers that specifically cater to the flavor preferences and seasonal drinking habits of consumers in the spring. ### Where This Applies - **Craft Breweries:** Breweries that are experimenting with unique hop blends and flavor profiles to create new and exciting beer options for consumers. - **Alcohol Distribution:** Businesses that distribute seasonal or limited release beers from craft breweries to target specific market segments. - **Beverage Retail:** Retailers that stock and curate a selection of seasonal or limited release beers from craft breweries to cater to evolving consumer taste preferences. ## Related on Trend Hunter - [Experimental Summer IPAs](https://www.trendhunter.com/trends/summer-ipa.md) - [Lusciously Aromatic Hazy IPAs](https://www.trendhunter.com/trends/juicy-hazy-ipa.md) - [Aromatically Juicy IPAs](https://www.trendhunter.com/trends/aromatically-juicy-ipa.md) - [Dip-Hopped Hazy IPAs](https://www.trendhunter.com/trends/diphopped-hazy-ipa.md) - [Tropical Hazy IPAs](https://www.trendhunter.com/trends/tropical-hazy-ipa.md) - [Tangerine-Laced Hazy IPAs](https://www.trendhunter.com/trends/tangrine-hazy-ipa.md) - [Delectable Double IPAs](https://www.trendhunter.com/trends/delectable-double-ipa.md) - [Double-Hopped Hazy IPAs](https://www.trendhunter.com/trends/doublehopped-hazy-ipa.md) - [Juicily Hopped IPA Beers](https://www.trendhunter.com/trends/ipa-beers.md)