# Fruit-Infused Lip Oils Kaja's Juicy Glass Lip Oils are Non-Sticky, High-Shine and Nourishing By Laura McQuarrie | Published 2023-09-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/juicy-glass-lip-oils References: [happi](https://www.happi.com/contents/view_breaking-news/2023-09-06/kaja-drops-fruit-inspired-juicy-glass-lip-oils-/) & [kajabeauty](https://kajabeauty.com/en-ca/collections/new-arrivals/products/juicy-glass) Inspired by sweet fruits, inclusive K-beauty brand [Kaja](https://www.trendhunter.com/trends/juicy-glass-lip-oil) launched Juicy Glass Lip Oils. From [Apricot](https://www.trendhunter.com/trends/radiant-complexion-cream-in-apricot) [Allure](https://www.trendhunter.com/trends/florist-eau-de-parfum) to Grape Glowtini, there are five sheer shades to choose from, each of which is made with nourishing fruit-infused ingredients. The demand for juicy, multi-benefit lip oil products has surged as consumers seek a more comfortable yet glamorous alternative to traditional lip glosses. These innovative lip oils not only provide a luscious, glossy finish but also deliver intense hydration benefits, making them a go-to choice for achieving both a fuller pout and optimal lip health. In fact, Kaja's latest launch is backed by clinical results: a consumer study of 20 women found that 100% said that their lips felt plumped, while 95% reported that their lips felt more hydrated by the non-sticky, smooth formula. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 82% | Activity: 68% | Freshness: 17% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Juicy, Multi-benefit Lip Oil Products:** The demand for juicy, multi-benefit lip oil products has surged as consumers seek a more comfortable yet glamorous alternative to traditional lip glosses. - **Luscious, Glossy Finish:** These innovative lip oils not only provide a luscious, glossy finish but also deliver intense hydration benefits, making them a go-to choice for achieving both a fuller pout and optimal lip health. - **Clinical-backed Results:** Kaja's latest launch is backed by clinical results: a consumer study of 20 women found that 100% said that their lips felt plumped, while 95% reported that their lips felt more hydrated by the non-sticky, smooth formula. ### Who This Affects Most - **Beauty and Personal Care:** The beauty and personal care industry is experiencing a surge in demand for juicy, multi-benefit lip oil products as consumers look for more comfortable and glamorous alternatives to traditional lip glosses. - **Cosmetics and Skincare:** The cosmetics and skincare industry can explore the potential of luscious, glossy lip oils that provide intense hydration benefits for a fuller pout and optimal lip health. - **Market Research:** Market research firms have an opportunity to leverage the clinical-backed results of Kaja's lip oils to understand consumer preferences and cater to the growing demand for non-sticky, high-shine lip oil products. ## Related on Trend Hunter - [Fruit-Infused Lip Oils](https://www.trendhunter.com/trends/juice-infused-lip-oil.md) - [Glossy Hydrating Lip Oils](https://www.trendhunter.com/trends/hydrating-lip-oils.md) - [Multidimensional Lip Oils](https://www.trendhunter.com/trends/3d-hydra-lip-oil.md) - [Milky Lip Oil Shades](https://www.trendhunter.com/trends/juicy-glass-lip-oil.md) - [Nostalgic Lip Oil Glosses](https://www.trendhunter.com/trends/kissing-jelly-lip-oil-gloss.md) - [Skin-Caring Lip Oils](https://www.trendhunter.com/trends/dream-lip-oils.md) - [Cooling Creamy Lip Oils](https://www.trendhunter.com/trends/glossier-lip-glaze.md) - [High-Shine Lip Oils](https://www.trendhunter.com/trends/dream-lip-oil.md) - [Fruit-Forward Sugary Lip Oils](https://www.trendhunter.com/trends/sugar-treat-lip-oil.md)