# Alcoholic Juice Bars This Juice and Smoothie Bar Switches to Serving Healthy Cocktails at Night By Laura McQuarrie | Published 2016-09-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/juice-and-smoothie-bar References: [barmagazine](http://barmagazine.co.uk/bartenders-unveil-uks-first-alcoholic-juice-bar/) & [sprntrl](http://www.sprntrl.co.uk/) With the rise of healthy living, many cities have been overwhelmed with the arrival of juice and smoothie bars. Supernatural Spitalfields is a new one in London that sets itself apart from the rest by offering a variety of fresh juices and smoothies by day and moonlighting as a cocktail bar. The cocktail bar will feature a variety of health-focused ingredients, such as [cold-pressed juice mixers](https://www.trendhunter.com/trends/twisted-alchemy), kale bitters, as well as plant-based milks. The Supernatural Spitalfields Bar says that a few things visitors can expect include glasses rimmed with superfood powders, [guarana-charged espresso martinis](https://www.trendhunter.com/trends/kin-euphorics-x-dr-weil) and coconut milk White Russians. Many consumers who are choosing to limit their consumption of traditional alcohol products are turning to [health-centric alternatives](https://www.trendhunter.com/trends/alcohol-free-functional-cocktail) like these to amplify health benefits and reduce guilt. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 64% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Healthy Alcoholic Beverages:** The rise of healthy living has paved the way for the emergence of alcoholic juice bars, offering cocktails made with fresh juices and health-focused ingredients. - **Day-to-night Transformation:** Juice and smoothie bars that transition into cocktail bars at night are a growing trend, appealing to health-conscious consumers who still want to enjoy alcoholic beverages. - **Health-conscious Alternatives:** Consumers who are looking to limit their alcohol consumption are seeking out health-centric alternatives, such as alcoholic juice bars, that provide health benefits without the guilt. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the trend of alcoholic juice bars by offering health-focused ingredients and menu options to attract health-conscious consumers. - **Hospitality:** The hospitality industry can take advantage of the day-to-night transformation trend by creating establishments that serve both healthy juices and smoothies during the day and innovative cocktails at night. - **Health and Wellness:** The health and wellness industry can seize the opportunity presented by the rise of health-conscious alternatives, like alcoholic juice bars, by promoting the benefits of these drinks as a guilt-free option for those looking to reduce alcohol consumption. ## Related on Trend Hunter - [Ready-to-Serve Canned Mocktails](https://www.trendhunter.com/trends/mocktails-uniquely-crafted.md) - [All-Natural Alcohol-Free Mixers](https://www.trendhunter.com/trends/good-cocktail-co.md) - [Non-Alcoholic Nootropic Cocktails](https://www.trendhunter.com/trends/non-alcoholic-nootropic-cocktails.md) - [Mediterranean-Inspired Cocktail Bars](https://www.trendhunter.com/trends/bar-bisou-bisou.md) - [Non-Alcoholic Steakhouse Cocktails](https://www.trendhunter.com/trends/alcohol-free-cocktails.md) - [RTD No-Alcohol Cocktails](https://www.trendhunter.com/trends/booze-free-cocktails.md) - [Premium Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/mocktail-club.md) - [Alcohol Alternative Campaigns](https://www.trendhunter.com/trends/free-af.md) - [Premium Zero-Proof Alcohol Alternatives](https://www.trendhunter.com/trends/sophisticated-alcoholfree-cocktails.md)