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# Canned Carbon-Negative Milkshakes
Jude’s Plant-Based Chocolate Shake Is Sustainably Produced

By Niko Pajkovic | Published 2022-01-18 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/judes-plantbased-chocolate-shake
References: [veganfoodandliving](https://www.veganfoodandliving.com/news/judes-plant-based-milkshake/) & [judes](https://www.judes.com/)

![Canned Carbon-Negative Milkshakes](https://cdn.trendhunterstatic.com/thumbs/469/judes-plantbased-chocolate-shake.jpeg)

UK-based ice cream company Jude's has announced the launch of Jude’s Plant-Based Chocolate Shake, the brand's first canned, [plant-based chocolate milkshake](https://www.trendhunter.com/trends/plantbased-readytodrink-shakes) that proudly boasts a carbon-negative label.

Delivered in an entirely recyclable can and produced without causing any carbon emissions, the beverage adheres to Jude's new sustainability-focused commitments. Of course, this includes the brand's ambitious goal to ensure that 50% of its products are 100% plant-based by 2025.

In terms of taste, the [canned shake](https://www.trendhunter.com/trends/plantbased-custard) is made with [cocoa and coconut](https://www.trendhunter.com/trends/jello-oat-milk-chocolate-pudding) and is described as delivering a smooth texture and rich flavor profile. “It’s been crafted to be incredibly smooth, chocolatey, and delicious and is aligned with our commitment that 50% of our range will be plant-based by 2025," said Jude’s Managing Director, Chow Mezger, in a recent press statement.

Image Credit: Jude's

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 28% | Activity: 62% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Carbon-negative Products:** The development of carbon-negative products is an innovative trend that can help companies reduce their carbon footprint and help preserve the environment.
- **Plant-based Alternatives:** The trend towards plant-based products provides an opportunity for companies to offer more sustainable and healthier alternatives to traditional products.
- **Recyclable Packaging:** The push towards recyclable packaging is an innovative solution for reducing waste and providing an eco-friendly option that consumers are demanding.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can benefit from developing more sustainable and eco-friendly products, such as plant-based alternatives and carbon-negative options.
- **Packaging:** The development of more eco-friendly packaging options is a disruptive opportunity for the packaging industry to meet the growing demand for sustainable solutions.
- **Sustainability Consulting:** Sustainability consulting is an industry that can help businesses in various sectors develop and implement sustainability-focused strategies, such as moving towards carbon-negative and plant-based products.

## Related on Trend Hunter

- [Minty Plant-Based Ice Creams](https://www.trendhunter.com/trends/judes-plant-based-mint-chocolate.md)
- [Non-Dairy Chocolate Custards](https://www.trendhunter.com/trends/shake-shack-notco.md)
- [Lifestyle-Conscious Prepackaged Milkshakes](https://www.trendhunter.com/trends/shaken-udder-dairyfree-shakes.md)
- [Warm Weather Plant-Based Shakes](https://www.trendhunter.com/trends/summertime-shakes.md)
- [Diner-Inspired Prepackaged Milkshakes](https://www.trendhunter.com/trends/the-real-milkshake-company.md)
- [Plant-Based Self-Blended Shakes](https://www.trendhunter.com/trends/choco-choco-chip-oat-shake.md)
- [AI-Made Vegan Chocolate Milks](https://www.trendhunter.com/trends/notmilk-chocolate.md)
- [Carbon-Conscious Oat Beverages](https://www.trendhunter.com/trends/vegan-beverages-for-kids.md)
- [Plant-Based Chocolate Refreshments](https://www.trendhunter.com/trends/chocomel-plantbased.md)
