# Experience-Based Startups Keep Your Social Calendar Full with ‘Joylister’ By Erin Kirkpatrick | Published 2013-06-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/joylister References: [joylister](http://www.joylister.com/) & [facebook](https://www.facebook.com/JoylisterFun) If you are looking for a way to spice up your daily routine and explore the unseen side of Toronto, Joylister will help individuals in their quest to discover new and exciting experiences. Founded in 2013, the Toronto-based start-up company has created and promoted an array of interesting and unique experiences to its consumer base. In the last few months, Joylister has held events such as [coffee tastings](https://www.trendhunter.com/trends/the-coffee-party), [bike tours](https://www.trendhunter.com/trends/conciergeled-walking-tours), scotch tastings and social painting events (just to name a few). Initially, the idea for Joylister originated from the concept of a bucket list, where individuals could experience and get involved with their community in new and exciting ways like never before. In order to give consumers the most authentic and interesting experiences, Joylister partners with individual artisans and [local boutique, passion-based businesses](https://www.trendhunter.com/trends/knowhere) to provide unique events, activities and workshops. Joylister aims to encourage people to start living their lives in more exciting and active ways by thinking outside the box of their normal run-of-the-mill routines. Those who subscribe to the site receive reminders and updates on future events through email blasts and social media platforms. While this service is currently available in Toronto, Joylister has big plans to expand throughout Canada and later globally. Joylister strives to give everyone the chance to experience life today. For more information check out [www.joylister.com](http://www.joylister.com/), and start exploring and experiencing. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 11% | Activity: 61% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Experience-based Startups:** Opportunities to create unique and authentic experiences for consumers by partnering with local artisans and businesses. - **Social Calendar Solutions:** Innovative solutions to help individuals discover and participate in new and exciting experiences. - **Community-based Engagement:** Enhanced engagement within local communities by providing opportunities to experience and get involved with passion-based businesses. ### Industries Being Reshaped - **Event Planning:** Innovative experiences can be created by partnering with local artisans and businesses. - **Tourism:** Social calendar solutions can help tourists discover authentic local experiences. - **Arts and Crafts:** Joylister and similar startups can offer workshops for creative individuals who want to experience and participate in new activities. ## Related on Trend Hunter - [Unique City-Based Culinary Tours](https://www.trendhunter.com/trends/tasty-tours.md) - [Bar-Centric Lecture Events](https://www.trendhunter.com/trends/sip-and-learn.md) - [DJ-Enhanced Morning Parties](https://www.trendhunter.com/trends/morning-parties.md) - [Community-Centered Dining Experiences](https://www.trendhunter.com/trends/joyous.md) - [Experiential Giveaway Pop-Ups](https://www.trendhunter.com/trends/the-moment-shop.md) - [Experiential Entertainment Spaces](https://www.trendhunter.com/trends/illuminarium-1.md) - [DIY-Style Vacation Offerings](https://www.trendhunter.com/trends/diystyle-vacation.md) - [Corporate Team Building Parties](https://www.trendhunter.com/trends/team-building-activities-toronto.md) - [Personalized Visual Catalogues](https://www.trendhunter.com/trends/jotly.md)