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# Dynamically Digitized Editorials
The Josh Bitelli Arena Homme+ Editorial Features Artful Imagery

By Jana Pijak | Published 2012-05-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/josh-bitelli-arena-homme
References: [thefashionisto](http://thefashionisto.com/josh-bitelli-by-daniel-sannwald-for-arena-homme/) & [facebook](https://www.facebook.com/arenahommeplus)

The Josh Bitelli Arena Homme+ editorial is lensed by photographer Daniel San­nwald. Sannwald captures the model in a series of [modern menswear looks](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) outfitted by stylist Max Pearmain.

The d1 agency up-and-comer poses in a slew of [dark fashions](https://www.trendhunter.com/trends/at-the-edge-of-time) from top labels that include the artful selects of Givenchy by Riccardo Tisci, among others. Josh sports a sharp and sleek mushroom cut by hair stylist Chi Wong, complementing his off-kilter wardrobe.

From sleek monochromatic palleted pieces to bright bursts of color and vibrant patterning, the Josh Bitelli Arena Homme+ fashion story fuses fierce fashions with [graphic and three-dimensional digital imagery](https://www.trendhunter.com/trends/the-future-is-not-set). The model’s striking portraits are altered and distorted, making them both artful and dynamic.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 76% | Activity: 58% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Digital Fashion Editorials:** Exploring the fusion of fashion and digital imagery to create dynamic and artful editorials.
- **Dark Menswear Fashion:** Showcasing dark and edgy menswear pieces from top labels, bringing a modern twist to classic styles.
- **Graphic and Distorted Portraits:** Experimenting with altered and distorted portraits to create visually captivating and unique fashion storytelling.

### Sectors Adopting This

- **Fashion Photography:** Opportunity to incorporate digital techniques and experimentation in fashion photography to create cutting-edge editorials.
- **Menswear Fashion:** Innovation in menswear fashion by blending dark, edgy styles with modern aesthetics and artistic elements.
- **Digital Art and Design:** Collaborating with fashion publications and brands to create visually stunning and innovative digital art and design for editorials and campaigns.

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