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# Magnetic Seasoning Shakers
The JosephJoseph 'GoEat' Salt & Pepper Shakers are Compact

By Michael Hemsworth | Published 2019-11-08 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/josephjoseph-goeat
References: [thegadgetflow](https://thegadgetflow.com/portfolio/travel-salt-and-pepper-shakers/) & [amzn.to](https://amzn.to/2K0xsEt)

The JosephJoseph 'GoEat' salt & pepper shakers are a travel-friendly pair of food seasoners that will enable chefs to keep the essential spices on hand wherever they go. Featuring a magnetic design, the shakers will stay connected together at all times to ensure they don't spill seasoning in a bag when stowed or become lost during transport. The shakers are designed with a nesting aesthetic that will enable them to fit perfectly together and never shift when being carried to ensure seasoning is kept securely within.

The JosephJoseph 'GoEat' salt & pepper shakers are made with camping, travel and picnics in mind, but also show strong merit for being used on a daily basis when bringing lunch to the office.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 69% | Activity: 31% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen)

## Key Themes

### What's Driving This Trend

- **Magnetic Design for Food Seasoners:** The use of magnetic design in food seasoners presents an opportunity for more streamlined and convenient food preparation for on-the-go use
- **Travel-friendly Food Seasoners:** The demand for travel-friendly food seasoners offers a market opportunity for businesses targeting the camping, travel and picnics industry
- **Nesting Aesthetic for Food Seasoners:** The nesting aesthetic in food seasoners presents an opportunity to improve ease of use and space efficiency

### Who This Affects Most

- **Kitchenware Industry:** Incorporating magnetic design and a nesting aesthetic in food seasoners can bring a disruptive innovation to the kitchenware industry
- **Travel and Camping Industry:** Creating travel-friendly food seasoners can bring a new product category for businesses targeting the travel and camping industry
- **Office Lunch Industry:** Marketing the JosephJoseph 'GoEat' as a convenient and travel-friendly food seasoner for office lunch can be a major opportunity for businesses in the food preparation and storage industry.

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