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# Gorgeous Garden Captures
Josefine by Joel Rhodin Embraces Oriental Elegance

By Amelia Roblin | Published 2011-07-19 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/josefine-by-joel-rhodin
References: [fashionising](http://www.fashionising.com/industry/b--Fashgasm-1772011-7273.html) & [plsr.net](http://plsr.net/joel-rhodin)

The model may typically stand out in a magazine editorial, but Josefine by Joel Rhodin broadens the view for the observer. These spreads from the July 2011 issue of Elle Sweden do a glorious job of capturing utter exquisiteness of every single element in each picture.

Josefine Ekman Nilsson poses gracefully in divine dresses with a hint of traditional Asian fashion inspiration. Ravishing robes of soft enfolding fabrics feature [rich floral patterns](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent) and glimpses of the muse's perfect form. The fair brunette wears flowers in her hair and a [youthful palette of blushing makeup](https://www.trendhunter.com/trends/il-pranzo-campaign).

Despite the immaculate beauty of the model, the viewer certainly cannot ignore the [lush garden landscape](https://www.trendhunter.com/trends/new-york-botanical-gardens-x-alex-and-ani). Josefine by Joel Rhodin was lensed within the intimate burgeoning grounds of a elaborately detailed Japanese buildings.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 75% | Activity: 78% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Key Themes Behind This Trend

- **Asian-inspired Fashion:** Traditional Asian fashion inspires exquisite dresses with floral patterns, presenting opportunities for designers in the fashion industry to incorporate this elegance into their clothing.
- **Elaborate Garden Landscaping:** The stunning landscape provides a backdrop for photo-shoots modeling dresses that could serve as a disruption opportunity for landscaping and gardening industries to tap into this emerging market demand.
- **Intimate Architecture:** The elaborate Japanese buildings in the photoshoot give rise to architectural designs that leverage nature and embrace this style of Asian-inspired intimacy in residential properties.

### Where This Applies

- **Fashion Industry:** The exquisite dresses with floral patterns could serve as a unique selling point (USP) to attract customers with a taste for both traditional Asian and contemporary fashion.
- **Landscaping and Gardening Industry:** The increasing demand for elaborate garden landscapes as backdrops for photo-shoots presents an opportunity for these industries to cater to this emerging market trend.
- **Architecture Industry:** Demand for residential properties that embrace intimacy with nature and Asian-inspired design is increasing, providing potential for architects to develop properties that cater to this emerging market.

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