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# Electric Male Fashion
Jordan White's 'Man Vs. Machine' is Simple Mechanics

By Andrew Robichaud | Published 2009-06-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/jordan-white-man-vs.-machine
References: [swipelife](http://swipelife.com/2009/05/28/man-vs-machine-fallwinter-2009/) & [manvsmachinenyc](http://www.manvsmachinenyc.com/)

Former Ralph Lauren and [Converse](https://www.trendhunter.com/trends/centerzip-ox) employee Jordan White has released his 2009 Fall/Winter Collection of Man Vs. Machine.

The self-proclaimed, “New Wave Designer”, runs Man Vs. Machine out of New York City. His niche is [shiny, metallic, chrome](https://www.trendhunter.com/trends/silver-denim-collection) idea-like clothing that borders around an overall “electronic” feel.

Also inspired by Stanley Kubrik films, White and the Man Vs. Machine line looks a little simple but it’s definitely male clothing a la mode.

The 2009 Fall collection consists of belts, [jackets, jeans and backpacks](https://www.trendhunter.com/trends/cp-company-2). White feels Man Vs. Machine is “fit for fashion savvy adults.”

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 72% | Activity: 66% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Shiny Metallic Fashion:** Disruptive innovation opportunity: Explore new materials and finishes to create clothing that incorporates the shiny, metallic look.
- **Electronic-inspired Clothing:** Disruptive innovation opportunity: Combine fashion and technology to create clothing that evokes an overall electronic feel, incorporating features such as built-in lights or interactive elements.
- **Simplistic Male Fashion:** Disruptive innovation opportunity: Embrace minimalist and simplistic design principles to create clothing that appeals to the modern male aesthetic.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Collaborate with technology companies to create smart clothing that merges fashion and functionality.
- **Textile Manufacturing:** Disruptive innovation opportunity: Develop new materials and manufacturing processes that allow for the creation of shiny, metallic fabrics and finishes.
- **Retail:** Disruptive innovation opportunity: Create a curated shopping experience that showcases shiny metallic fashion and other electronic-inspired clothing in a way that appeals to fashion-savvy adults.

## Related on Trend Hunter

- [Utility Street Fashion Capsule](https://www.trendhunter.com/trends/clot-x-neighborhood.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
- [Retro-Themed Technical Apparel](https://www.trendhunter.com/trends/episode-7-collection.md)
- [Fantastical Hyper-Utility Fashion Liness](https://www.trendhunter.com/trends/dirty-dirty-jobs.md)
- [Dynamic Fall-Centric Fashion Shows](https://www.trendhunter.com/trends/jordanluca-1.md)
- [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md)
- [Menswear Brand Expansions](https://www.trendhunter.com/trends/silver-denim-collection.md)
- [Minimal Tailored Fall Fashion](https://www.trendhunter.com/trends/galilee-by-sea.md)
- [Contemporary Menswear Brands](https://www.trendhunter.com/trends/contemporary-menswear-brand.md)
