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# Windy City Basketball Collections
Wear the Pride of Chicage with the Jordan 3 Stealth Series

By Matt Ho | Published 2011-09-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/jordan-3-stealth-series
References: [snobtop](http://www.snobtop.com/2011/09/snipes-release-air-jordan-3-retro-x-new-era-bulls-aj-3-stealth/) & [snipesshop.de](http://www.snipesshop.de/jordan3stealth_cap-page.html)

While Michael Jordan has since long retired from playing for the Bulls, the man still loves the city he helped win six championships, and it shows with the new Jordan 3 Stealth Series.

The Jordan 3 Stealth Series features a variety of New Era caps with new simple, but original designs. All the headgear features a gray top, black brim and red accents as a nod to the [Chicago Bulls](https://www.trendhunter.com/trends/lucky-shorts)' team colors. Look below the brim and one will find an elephant print, which is the primary design of the [Air Jordan 3](https://www.trendhunter.com/trends/pure-money) sneakers. Of course, there's also the shoe itself, which is a high-top with the same color schemes as the caps.

The caps from the Jordan 3 Stealth Series are limited editions with only 180 made.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 48% | Activity: 24% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Sports Merchandise Collections:** A trend of creating limited-edition sports merchandise collections with original designs to attract fans and increase profits.
- **Fashion-materials Integration:** A trend of integrating fashion elements into sports merchandise designs like New Era caps.
- **Athlete-inspired Merchandise:** A trend of releasing merchandise inspired by retired athletes to cater to fans and capitalize on nostalgia.

### Industries Being Reshaped

- **Sports Merchandise Industry:** The sports merchandise industry has an opportunity to collaborate with fashion and create limited-edition merchandise collections like the Jordan 3 Stealth Series.
- **Fashion Industry:** The fashion industry can benefit from integrating sport-inspired merchandise into their collections like New Era caps.
- **Athlete Merchandise Industry:** The athlete merchandise industry can take inspiration from retired athletes and create merchandise collections that cater to fans and capitalize on nostalgia.

## Related on Trend Hunter

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- [Crisp Tonal Basketball Sneakers](https://www.trendhunter.com/trends/lucky-shorts.md)
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- [Sporty Greyscale Textural Sneakers](https://www.trendhunter.com/trends/air-jordan-3-sneaker.md)
