# One-Toned Basketball Shoes The Air Jordan 12 is Newly Rendered in a Monochromatic Blue By Malika Renee Butss | Published 2016-03-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jordan-12 References: [hypebeast](http://hypebeast.com/2016/3/air-jordan-12-blue-suede) & [modern-notoriety](http://www.modern-notoriety.com/air-jordan-12-blue-suede/) The infamous [Air Jordan 12](https://www.trendhunter.com/trends/flu-game-colorway) sneaker has been refashioned yet again. Following the Valentine's Day iteration that released in February, the newly designed sneaker features a [monochromatic colorway](https://www.trendhunter.com/trends/reverse-metallic) atop a luxurious suede. More and more colorways of the Air Jordan 12 seem to be rolling out of the Jordan house. While Public School's retro iteration gained a lot of buzz, the shoe's latest redesign is sure to accumulate the same amount of attention. Rendered by Dan Freebairn of Kickposters, the new Air Jordan 12 is a soft sneaker designed with a vibrant color. With a luxurious aesthetic in mind, Freebairn redesigned the popular basketball sneaker to feature suede and an all-over [cobalt blue colorway](https://www.trendhunter.com/trends/white-cement-colorway). The new Air Jordan 12 features the same build as all previously released colorways. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 77% | Activity: 75% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Monochromatic Sneakers:** The trend of designing sneakers with a single color theme allows for customization and personalization opportunities for consumers. - **Luxury Streetwear:** Luxurious materials like suede on traditionally athletic footwear creates an opportunity for this market to collaborate with high-end fashion brands and appeal to wider audiences. - **Retro-inspired Design:** Retro designs and colorways of classic athletic footwear continue to resonate with younger audiences and offer opportunities for nostalgic collaborations and limited releases. ### Sectors Adopting This - **Athletic Footwear:** Incorporating luxurious materials and customization options can add value to and distinguish brands in a highly competitive market. - **Fashion:** Collaborating with athletic footwear brands on limited releases and elevated versions of classic designs provides opportunities for cross-promotion and reaching new audiences. - **Marketing and Advertising:** Exploring alternative design opportunities for classic athletic footwear that resonate with consumers allows for creative marketing campaigns and messaging strategies. ## Related on Trend Hunter - [Stealthy Colorblocked Basketball Shoes](https://www.trendhunter.com/trends/flu-game-colorway.md) - [Light-Tonal Low Basketball Sneakers](https://www.trendhunter.com/trends/air-jordan-1-low-3.md) - [Stealthy Tonal Basketball Sneakers](https://www.trendhunter.com/trends/gamma-blue.md) - [Deep Navy Tonal Sneakers](https://www.trendhunter.com/trends/midnight-navy-colorway-1.md) - [Luxe Creamy Retro Sneakers](https://www.trendhunter.com/trends/phantom-colorway-1.md) - [Red-Accented Basketball Sneakers](https://www.trendhunter.com/trends/true-red-colorway.md) - [Crimson Tonal Retro Sneakers](https://www.trendhunter.com/trends/retro-dune-red.md) - [Crisp Tonal Basketball Sneakers](https://www.trendhunter.com/trends/lucky-shorts.md) - [Stark Red-Tonal Basketball Shoes](https://www.trendhunter.com/trends/fire-red-colorway.md)