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# Balloon Cluster Travellers
Jonathan Trappe Crosses English Channel by Balloons

By Luisa Amanda Gomes | Published 2010-06-02 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/jonathan-trappe
References: [theblogismine](http://www.theblogismine.com/2010/05/29/man-crosses-english-channel-in-chair-carried-by-helium-balloons/)

Creative explorer Jonathan Trappe crosses the English Channel with inspiration from [Oscar-winning animated movie](https://www.trendhunter.com/trends/airbnb-smurf-experience), ‘Up.’ Forsaking the typical modes of transportation like airplanes, Jonathan Trappe opted for several dozen [helium balloons](https://www.trendhunter.com/trends/woven-gateway-and-sky-ring) in his travels across the channel.

In succeeding in his trip, Jonathan Trappe is clearly the first triumphant ‘[cluster balloonist](https://www.trendhunter.com/trends/international-balloon-festival)’ in his journey from Dover to Calais.

He found his high-flying expedition rewarding and was extremely proud of himself when he landed in a vegetable field in France.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 24% | Activity: 30% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Why This Trend Is Growing

- **Cluster Ballooning:** The trend of using helium balloons for travel presents disruptive innovation opportunities in the transportation industry.
- **Alternative Transportation:** The trend of exploring unconventional modes of transportation, such as helium balloons, opens up opportunities for disruptive innovation in the travel and tourism industry.
- **Inspired by Movies:** The trend of taking inspiration from movies, like Jonathan Trappe did with 'Up,' provides opportunities for disruptive innovation in the entertainment and adventure industry.

### Industries Being Reshaped

- **Transportation:** The transportation industry can embrace disruptive innovation by exploring the use of helium balloons as a viable mode of travel.
- **Travel and Tourism:** The travel and tourism industry can capitalize on disruptive innovation by incorporating alternative transportation methods, like cluster ballooning, into unique travel experiences.
- **Entertainment and Adventure:** The entertainment and adventure industry can seize disruptive innovation opportunities by creating experiences that are inspired by popular movies, such as offering balloon-flying adventures inspired by 'Up.'

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