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# Cheerful Chic-Patterned Furnishings
Jonathan Adler Designs for JCPenny are Colorful and Stylish

By Gil Cohen | Published 2013-03-18 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/jonathan-adler-designs
References: [happymundane](http://www.happymundane.com/2013/03/happy-chic-by-jonathan-adler-at-jcpenney/) & [jcpenney](http://www.jcpenney.com/dotcom/for-the-home/brands/view-all-brands/happy-chic-by-jonathan-adler/categories/view-all/cat.jump?id=cat1002480102&subcatId=cat1002350013&deptId=dept20000011)

Lots of bright colors and pretty patterns are what make Jonathan Adler designs so enlightening and attractive. With his new collection for JCPenny, these [gorgeously stylish furnishings](https://www.trendhunter.com/trends/draga-aurel1) are available to a much wider audience.

As Adler explains, his designs are about chic and classic styles with preppy prints and vibrant colors that give the room a boost of excitement and vivaciousness. This design ethic is why his home furnishings create a sense of happiness and joy, as well as welcoming comfort, which are optimal feelings to achieve in any living space.

Those who enjoy filling their lives and their homes with [bright colors and happy patterns](https://www.trendhunter.com/trends/colorama) will be excited for the [new and exclusive JCPenny collection](https://www.trendhunter.com/trends/jeremiah-brent) of Jonathan Adler designs.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 37% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Patterned Home Furnishings:** Incorporate bright patterns and prints into home decor for a joyful and stylish ambiance.
- **Affordable Designer Collaborations:** Bring high-end designer aesthetics to a wider consumer base at lower price points for increased accessibility.
- **Lifestyle Brand Expansion:** Leverage the popularity of a designer's unique aesthetic to expand their brand into new markets and industries.

### Industries Being Reshaped

- **Furniture:** Design chic and colorful home furnishings compatible with modern lifestyles and consumer preferences.
- **Retail:** Embrace the trend of designer collaborations and offer exclusive designer collections to create new opportunities and attract more customers.
- **Fashion:** Collaborate with home decor designers to offer complementary fashion lines that reflect their brand aesthetic and appeal to a new audience.

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