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# Retro-Modern Menswear Shoots
The Jon Kortajarena GQ France Editorial is Sharply Dressed

By Jana Pijak | Published 2012-04-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/jon-kortajarena-gq-france
References: [thefashionisto](http://thefashionisto.com/jon-kortajarena-by-sergi-pons-for-gq-france/) & [gqmagazine.fr](http://www.gqmagazine.fr/)

The Jon Kortajarena GQ France editorial is captured by famed photographer Sergi Pons. Sporting the season's biggest trends, the model is dressed in a multitude of retro-referencing pieces. Donning the latest in [luxe designer styles](https://www.trendhunter.com/trends/kody-phillips), Jon wears an abundance of rich leathers, heavy knits, long trenches and eccentric suits.

Paired with oversized 60s frames, the model is dapper in retro suiting and badass in [all denim pairings](https://www.trendhunter.com/trends/mingyu-fall-denim). Whether playing the role of 60s working gentleman or channeling a rebellious James Dean, the model is a stunner in a slew of contemporary classics.

Putting emphasis on stunning details, the Jon Kortajarena GQ France editorial highlights luxurious wardrobe staples styled by Miguel Arnau. With humor-filled poses and gorgeous portraiture by Sergi Pons, this alluring editorial makes one long for the past.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 98% | Activity: 97% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Retro-modern Menswear:** There is an opportunity to innovate by combining vintage styles with contemporary silhouettes to create unique and stylish menswear.
- **Luxury Designer Menswear:** With an emphasis on stunning details in almost every outfit, there is an opportunity to innovate in the luxury designer menswear sector by creating garments that feature unique and eye-catching details.
- **Oversized Eyewear:** The Jon Kortajarena GQ France editorial highlights oversized 60s frames, making it clear that there is an opportunity to innovate by featuring unique, eye-catching, and stylish eyewear in editorial shoots and on the runway.

### Who This Affects Most

- **Fashion:** Fashion professionals, particularly in the menswear sector, could use this editorial as inspiration to create unique and eye-catching garments that combine vintage and contemporary styles.
- **Eyewear:** Eyewear professionals could use this editorial as a reference for creating unique and stylish oversized frames that are sure to make a statement.
- **Photography:** Photography professionals could use this editorial as a reference for capturing the essence and style of vintage and contemporary influences in a modern and eye-catching way.

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- [K-Pop-Joined Denim Campaigns](https://www.trendhunter.com/trends/mingyu-fall-denim.md)
