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# Fishy Finnish Smartphones
This New Jolla Smartphone Features the Sailfish Operating System

By Rahul Kalvapalle | Published 2016-02-26 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/jolla-smartphone
References: [engadget](http://www.engadget.com/2016/02/24/jollas-aqua-fish-phone/) & [jollausers](http://www.jollausers.com/2016/02/intex-aqua-fish-a-mid-range-affordable-beast-running-sailfish-os/)

The Aqua Fish is a uniquely named and designed Jolly smartphone that was recently unveiled at the [World Mobile Congress](https://www.trendhunter.com/trends/WLD-token) in Barcelona. This particular device is the very first phone to showcase the Finnish company's licensing aims, and is a trusty and reliable addition to the already existing Aqua line of mobile handsets.

This [Jolla](https://www.trendhunter.com/trends/jolla-phone) smartphone's features are decidedly mid-range, which explains the device's affordable price. The Aqua Fish comes fully equipped with a [Qualcomm](https://www.trendhunter.com/trends/sharp-aquos-wish) silicon 1.3 GHz RAM setup offering 2 GB, a 5-inch 720p HD display and a more than handy 16 GB of storage, which can easily be expanded if the customer so desires.

Ultimately, the new Jolla smartphone will appeal to people in the mid-range smartphone market who want something that functions well but don't want to pay top dollar.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 56% | Activity: 74% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Affordable Mid-range Smartphones:** The trend towards mid-range smartphones with functional features and affordable prices is growing, creating an opportunity for companies to offer similar products.
- **Licensing for Mobile Devices:** The licensing of operating systems and software for mobile devices is becoming more prevalent, allowing companies to expand their reach and offer unique options for consumers.
- **Expansion of Aqua Line:** The expansion of the Aqua line of mobile handsets presents an opportunity for Jolla to continue offering affordable and reliable smartphones with updated features.

### Who This Affects Most

- **Mobile Phone Manufacturing:** The mobile phone manufacturing industry has an opportunity to focus on creating affordable mid-range smartphones with functional features to appeal to a wider range of consumers.
- **Software Licensing:** As licensing for mobile device operating systems and software becomes more prevalent, the software licensing industry can expand their reach and offer unique options for companies like Jolla.
- **Digital Storage:** With the need for expandable storage options in smartphones, the digital storage industry has an opportunity to innovate and provide faster, more efficient storage solutions.

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