# Emotional Short Films Johnson & Johnson’s New Emotional Film Sheds Light on Severe Depression By Georgia Wray Norsten | Published 2024-11-29 | Updated 2024-12-04 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/johnson-johnson References: [adage](https://adage.com/creativity/work/johnson-johnsons-emotional-psa-depicts-severe-depression-maze-navigate/2592571)  [Johnson & Johnson](https://www.trendhunter.com/trends/psoriasis-care) has released a poignant [short film](https://www.trendhunter.com/trends/no-decision-without-us), 'Breaking Depression: Out of the Maze,' that draws attention to the labyrinth-like challenges of severe depression. Created by Edelman, the [PSA](https://www.trendhunter.com/trends/thats-my-easterseals) uses a maze as a metaphor to depict the confusion faced by both individuals living with severe depression and their caregivers. The film tells the story of a woman grappling with severe depression and a caregiver navigating the overwhelming task of supporting her. By focusing on the caregiver’s journey, the campaign highlights the emotional toll and complex responsibilities of providing care, from offering emotional support to coordinating specialized treatment. Produced with insights from mental health organizations like GAMIAN Europe and EUFAMI, the PSA aims to inspire hope and underscore the importance of informed support systems. Image Credit: Johnson & Johnson ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 30% | Activity: 37% | Freshness: 32% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### What Makes This Trend Stand Out - **Emotional Storytelling:** Creating short films that focuses on mental health challenges can evoke empathy and raise public awareness. - **Caregiver-centric Narratives:** Highlighting caregivers’ emotional journeys provides a fresh perspective on the complexities of mental health care. - **Metaphorical Imagery:** Using metaphors like mazes to depict mental health struggles provides a visual representation that can enhance comprehension. ### Sectors Adopting This - **Mental Health Care:** Focusing on caregiver support systems within mental health can improve treatment coordination and emotional support structures. - **Film Production:** Producing poignant short films that tackle social issues can drive public discussions and change perceptions. - **Public Awareness Campaigns:** Incorporating emotional storytelling into public awareness campaigns can heighten engagement and foster a deeper understanding of complex issues. ## Related on Trend Hunter - [Mental Health-Protective Films](https://www.trendhunter.com/trends/cost-of-beauty-a-dove-film.md) - [Mental Health Awareness Campaigns](https://www.trendhunter.com/trends/itv.md) - [Men-Focused Mental Health Campaigns](https://www.trendhunter.com/trends/betterhelp-1.md) - [Mental Health-Supporting Campaigns](https://www.trendhunter.com/trends/the-last-photo.md) - [Mental Health Campaigns](https://www.trendhunter.com/trends/no-one-is-left-behind.md) - [Empowering Postpartum Campaigns](https://www.trendhunter.com/trends/onerealpressure.md) - [Stigma-Addressing Diabetes Shorts](https://www.trendhunter.com/trends/above-the-bias.md) - [Bravery-Celebrating Short Films](https://www.trendhunter.com/trends/all-is-beauty.md) - [Holiday Mental Health Campaigns](https://www.trendhunter.com/trends/walkers-mental-health-awareness-campaign.md)