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# Refined Rocker Runways
The John Varvatos Spring/Summer 2015 Collection is Effortlessly Cool

By Jana Pijak | Published 2014-06-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/john-varvatos-springsummer-2015
References: [fuckingyoung.es](http://fuckingyoung.es/john-varvatos-springsummer-2015/) & [johnvarvatos](http://www.johnvarvatos.com/)

The John Varvatos Spring/Summer 2015 collection graced the runway stage at Milan Fashion Week and presented the designer's fans with his signature brand of rocker elegance.

The refined collection blended bohemian undertones with [structured tailoring techniques](https://www.trendhunter.com/trends/graphpaper-ss26) that came through in a range of [sophisticated suit silhouettes](https://www.trendhunter.com/trends/the-journey).

The John Varvatos Spring/Summer 2015 collection married romantic layers and floral accents with the designer's impeccably fitted suit sets. Redefining tradition, John created youthful formalwear that made a seamless transition from day to evening.

The designer is almost always associated with music and his pieces are evocative of a youthful aesthetic that appeals to today's rocker. Whether worn to a jam session, a meeting or a late dinner, these pieces are contemporary translations of classic rock sophistication.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 57% | Activity: 35% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Rocker Elegance:** Creating youthful formalwear with a bohemian twist that appeals to modern rockers.
- **Romantic Layers:** Incorporating floral accents and layering techniques into tailored suits for a fresh take on tradition.
- **Day to Evening Transitions:** Designing pieces that effortlessly transition from casual daytime wear to stylish evening attire.

### Industries Being Reshaped

- **Fashion:** The fashion industry has endless opportunities to innovate by incorporating bohemian influences and floral accents into traditional formalwear for men.
- **Music:** Musical artists and industry professionals can tap into the market for tasteful, contemporary clothing that is evocative of rock and roll culture.
- **Retail:** Retailers can differentiate themselves by offering modern, cutting-edge formalwear that appeals to a younger demographic.

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