# Candidates as Musicians John McCain Plays the Drums By TechnoGadget | Published 2008-10-18 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/john-mccain-playing-the-drums-showing-his-undiscovered-talent References: [youtube](http://www.youtube.com/watch?v=UMPNWT6NxMY) Presidents have always tried to connect to the community with music, with mixed success. In 1992, Bill Clinton broke out a saxophone to serenade late-night viewers and a star was born. In 1960, however, Richard Nixon played the mouth harp and sent his campaign down the crapper. In this video, a [multitasking John McCain](https://www.trendhunter.com/trends/harris-walz) is shown [playing the drums](https://www.trendhunter.com/trends/melodics-drums) and giving [a speech](https://www.trendhunter.com/trends/joe-rogan-hosted-former-president-trump) at the same time. It's an expertly edited submission for the second 'Colbert Report' Greenscreen Challenge; the prompt is "Make McCain Seem More Young and Vital." The actual drummer is Dennis Chambers. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 9% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Pranks](https://www.trendhunter.com/pranks) ## Key Themes ### Key Themes Behind This Trend - **Music as a Political Tool:** The trend of politicians using music as a way to connect with the community is on the rise, creating innovation opportunities for companies to develop technology that can create personalized campaign songs for each candidate. - **Multitasking in Entertainment:** The trend of entertainers multitasking during their performances, like John McCain playing the drums while giving a speech, creates innovation opportunities in the event technology industry to develop tools that can enhance these types of live performances. - **Political Memes:** The use of political memes to create humorous and memorable moments during campaigns is becoming more popular, offering innovation opportunities to companies that can create AI-powered political meme generators for campaigns and events. ### Where This Applies - **Politics:** The trend of candidates using music and entertainment to connect with audiences creates innovative opportunities for political consulting firms to incorporate music and entertainment into their marketing strategies. - **Event Technology:** The trend of entertainers multitasking during their performances offers innovation opportunities for tech companies that develop tools aimed at enhancing live events and experiences beyond basic sound and lighting effects. - **Marketing:** The growing importance of political memes as a powerful marketing tool presents an innovation opportunity for creative digital agencies and marketing firms to develop unique and compelling campaign strategies. ## Related on Trend Hunter - [Political Campaign Game Maps](https://www.trendhunter.com/trends/freedom-town.md) - [Democratic Party Playlists](https://www.trendhunter.com/trends/jamocracy.md) - [Corn-Based Music Albums](https://www.trendhunter.com/trends/roots-remastered.md) - [Musician-Themed Online Games](https://www.trendhunter.com/trends/fortnite-festival.md) - [Presidential Note Campaigns](https://www.trendhunter.com/trends/joe-biden.md) - [Political Podcast Appearances](https://www.trendhunter.com/trends/kamala-harris-call-her-daddy.md) - [Music-Driven Snack Campaigns](https://www.trendhunter.com/trends/tiktok-experience.md) - [Upcycled Can Guitar Campaigns](https://www.trendhunter.com/trends/busch-light-guitar.md) - [Musician-Friendly Chairs](https://www.trendhunter.com/trends/throne-x.md)