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# Torture Couture
John Galliano Prisoner of War Fashions?

By Chris Skleryk | Published 2008-01-23 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/john-galliano-couture-fall-2008
References: [men.style](http://www.men.style.com) & [men.style](http://www.men.style.com)

John Galliano has been known to be a bit outrageous or as some would say, [edgy](https://www.trendhunter.com/trends/at-the-edge-of-time), but I'm not quite sure what to call his [2008 fall fashion line](https://www.trendhunter.com/trends/undercover-5).

The designs looked like some type of [terrorist mummy](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk) or a POW broadcast on the news.

Only one word comes to mind. Dark: OK, maybe two. Dark and ouch. Those model look like they've seen better days. But surly this 2008 fall line is going to be turning a lot of heads and catching some serious attention.

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 98% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Controversial Fashion:** The trend of pushing boundaries in fashion by creating controversial designs presents disruptive innovation opportunities.
- **Outrageous Runway Shows:** The trend of staging provocative and shocking runway shows offers disruptive innovation opportunities in the fashion industry.
- **Fashion as Social Commentary:** The trend of using fashion as a medium to make social or political statements opens up disruptive innovation opportunities in the industry.

### Industries Being Reshaped

- **Fashion:** The fashion industry can explore disruptive innovation opportunities by embracing controversial and boundary-pushing designs.
- **Event Management:** The event management industry can capitalize on the trend of hosting outrageous runway shows to create unique and memorable experiences.
- **Media and Marketing:** The media and marketing industry can leverage the trend of fashion as social commentary to engage and resonate with audiences in new and impactful ways.

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