# Buzzing Bee Chocolate Confections John and Kira's Chocolates Features Cute Bee-Shaped Caramels By Michael Hemsworth | Published 2013-02-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/john-and-kiras-chocolates References: [notcot.org](http://www.notcot.org/post/52649/) & [johnandkiras](http://www.johnandkiras.com/product/Chocolate-Bees/easter-chocolates) Renowned for quality and cute confectionary designs, John and Kira's Chocolates for the spring features [chocolate bees](https://www.trendhunter.com/trends/hershey-easter-products) that are deliciously made from [salted caramel](https://www.trendhunter.com/trends/brulee-cups). Shaped like regular chocolates, but boasting a bee-like design, the chocolates are placed into a darling box that features facts about bees beneath each piece. Chocolates are an age-old form of dessert that is constantly innovated by passionate chocolatiers around the world. As such, they know that a confection needs to look as good as it looks because appearance can be everything when a potential customer is perusing the varieties. John and Kira's Chocolates does a fantastic job of not only appealing to the customers finely-tuned palate, but also their eyes because all of their products come in [kitschy boxes](https://www.trendhunter.com/trends/dubai-chocolate-gift-box) and are fashioned to look as good as they taste. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 19% | Activity: 31% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Innovative Confectionary Designs:** The trend of creating unique and visually appealing confectionary designs provides opportunities for chocolatiers to differentiate their products and attract customers. - **Personalized Packaging:** The trend of using customized and creative packaging allows chocolatiers to create a memorable and unique experience for customers, enhancing brand image and customer satisfaction. - **Combining Taste and Education:** The trend of incorporating educational elements into confectionary products, such as providing facts about bees in this case, creates a unique selling point and engages customers on a deeper level. ### Industries Being Reshaped - **Gourmet Chocolates:** The gourmet chocolate industry can leverage innovative confectionary designs to stand out in a competitive market and attract customers looking for unique and visually appealing treats. - **Packaging Design:** The packaging design industry can capitalize on the trend of personalized packaging by offering customized and creative solutions to chocolatiers and other food businesses. - **Food Education:** The food education industry can explore collaborations with chocolatiers and other dessert makers to develop educational content that enhances the overall product experience and educates customers about related topics. ## Related on Trend Hunter - [Fine Art-Covered Chocolates](https://www.trendhunter.com/trends/m-cacao-artbars.md) - [Filled Chocolate Easter Eggs](https://www.trendhunter.com/trends/filled-chocolate-easter-eggs.md) - [Seasonally Inspired Caramel Chocolates](https://www.trendhunter.com/trends/bquet-confections-caramels.md) - [Lobster-Shaped Chocolates](https://www.trendhunter.com/trends/chocolate-lobster.md) - [Salted Caramel Confection Cups](https://www.trendhunter.com/trends/bquet-caramel-cups.md) - [Heart-Shaped Valentine’s Day Chocolates](https://www.trendhunter.com/trends/gardners-candies.md) - [Honey-Infused Chocolate Spreads](https://www.trendhunter.com/trends/chocolate-spread-with-honey.md) - [Collectible-Inspired Chocolates](https://www.trendhunter.com/trends/palm-bites.md) - [Artistic Artisanal Easter Treats](https://www.trendhunter.com/trends/norman-love-confections-2022-easter-collection.md)