# Escher-Inspired Eateries The Joey Ho Design Limited 'The Room' Restaurant is Mind-Boggling By Shiori Mine | Published 2012-09-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/joey-ho-design-limited-the-room References: [frameweb](http://www.frameweb.com/news/the-room-by-joey-ho-design-limited) & [joeyhodesign](http://www.joeyhodesign.com/) Riddled with mind-puzzling illusions and perplexing details, the Joey Ho Design Limited 'The Room' concept is inspired by a master draftsman. M.C. [Escher](https://www.trendhunter.com/trends/mc-escher-kaleidocycles), known for his optical maze-like drawings, is the catalyst behind Ho's artful space. Using architectural elements like faux windows, balconies and never-ending staircases, designer Joey Ho is able to transform this one-room restaurant into an [enigmatic eatery](https://www.trendhunter.com/trends/toms-pasta). He also explores how relationships develop between the space, the food and the people interacting within it all. The Room is tailored to [heighten dining experiences](https://www.trendhunter.com/trends/conceptual-fine-dining) and create connections between the customers and the brand. Bold red accents with black and white walls creates one graphical space that is hard to ignore. Located in Hong Kong, the Joey Ho Design Limited 'The Room' restaurant is a sophisticated space with puzzling decor elements. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 50% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Optical Illusion Design:** Designers are incorporating mind-puzzling illusions and perplexing details into their spaces to create unique and memorable experiences. - **Architectural Transformations:** Using architectural elements like faux windows, balconies, and never-ending staircases, designers are able to transform spaces into enigmatic experiences. - **Enhanced Dining Experiences:** Restaurants are tailoring their spaces to heighten dining experiences and create stronger connections between customers and their brand. ### Where This Applies - **Interior Design:** The interior design industry can explore opportunities to incorporate optical illusion designs and architectural transformations into their projects, offering clients unique and visually stunning spaces. - **Hospitality:** The hospitality industry can leverage the trend of enhanced dining experiences to create memorable and immersive experiences for their guests, ultimately building stronger customer loyalty. - **Restaurant and Food Service:** Restaurants and food service businesses can adopt the concept of transforming their spaces with architectural elements to create a sense of intrigue and captivate customers, ultimately enhancing the overall dining experience. ## Related on Trend Hunter - [Thoughtfully Designed Compact Restaurants](https://www.trendhunter.com/trends/loong-noodles.md) - [Curvaceous Restaurant Interiors](https://www.trendhunter.com/trends/4space.md) - [Cinematically Designed Restaurants](https://www.trendhunter.com/trends/daphne-restaurant.md) - [Famed Paintings-Covered Restaurants](https://www.trendhunter.com/trends/frescohallen.md) - [Blue-Toned Restaurant Lounges](https://www.trendhunter.com/trends/agli-amici-1887.md) - [Warm African-Inspired Dining Rooms](https://www.trendhunter.com/trends/sketch-restaurant1.md) - [Dynamic Layered Interior Cafés](https://www.trendhunter.com/trends/caf-tondo.md) - [Brutalist Museum Restaurants](https://www.trendhunter.com/trends/cantabrian-maritime-museum.md) - [Irregularly Shaped Restaurants](https://www.trendhunter.com/trends/le-red-tiger.md)