# Eclectic Eco Clothing The JoAnn Berman Pre-Fall 2011 Collection Features a Variety of Influences By Jordan M | Published 2011-01-16 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/joann-berman-pre-fall-2011-collection References: [fashionbeyondfashion.wordpress](http://fashionbeyondfashion.wordpress.com/2011/01/17/the-colored-eco-friendly-pre-fall-2011-collection-by-joann-berman/) & [joannberman](http://www.joannberman.com/) The JoAnn Berman Pre-Fall 2011 Collection is a seriously cool assortment of environmentally friendly clothing that is colorful and quirky enough to even appeal to people who don’t necessarily get a kick out of the latest fashions. The eco designer cites “Brooklyn and steampunk and computers and digi-spying” as some of her main influences, and after looking at these pictures, it isn’t hard to agree with her. Best of all, each piece from the JoAnn Berman Pre-Fall 2011 Collection was made using a combination of materials that don’t tread too roughly on the environment, which is always a good thing when it comes to cutting-edge fashions. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 65% | Activity: 54% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-chic Clothing:** Designers are emphasizing on eco-friendly clothing to appeal to environmentally conscious consumers. - **Influenced by Steampunk:** Designers are using steampunk-inspired styles and motifs to create a unique fashion aesthetic. - **Digitally-inspired Clothing:** Clothing designers are looking towards the digital world as inspiration for their designs. ### Sectors Adopting This - **Fashion:** The fashion industry is incorporating eco-friendly and digitized fashion elements to appeal to a wider audience. - **Sustainability:** Sustainability practices are being implemented by designers and consumers to reduce the environmental impact of clothing production and consumption. - **Artificial Intelligence:** AI is being used by fashion designers to create unique designs that appeal to digitally-engaged consumers. ## Related on Trend Hunter - [Festive Eco-Friendly Apparel](https://www.trendhunter.com/trends/earthytweens.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md) - [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md) - [Retrospective Chic Fashion Capsules](https://www.trendhunter.com/trends/prefall-2026-collection.md) - [Avant-Garde Biomimicry Fashion Designs](https://www.trendhunter.com/trends/biomimicry-fashion.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md) - [Eco-Friendly Professional Apparel](https://www.trendhunter.com/trends/dana-bandi.md) - [Lifestyle Influencer-Backed Lines](https://www.trendhunter.com/trends/nara-smith-2.md)