# Elegant Wrap Robes JJwinks Debuts New Robes for Those Looking to Take Relaxation Further By Kanesa D | Published 2023-01-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jjwinks References: [jjwinks](https://jjwinks.com/collections/robes) Loungewear brand JJwinks has launched a super soft robe made with fabric that keeps consumers cozy after a hot shower or while lounging around the house. These Modal and Spandex robes are created sustainably in LA and are incredibly soft and breathable. The elegant wrap robe has a button fastening and is the perfect luxury dressing gown to turn any occasion into a rich experience. Upon leaving the shower, it will engulf the wearer in “buttery softness” and keep them discreetly clothed. JJwinks’ new luxury robes are the perfect choice for a Valentine’s present, a birthday gift, or to keep warm during the day. JJwinks’ super soft loungewear collection is available on the brand’s official website. Image Credit: JJwinks ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 49% | Activity: 20% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Loungewear:** Opportunity for brands to create high-quality and comfortable loungewear products for everyday wear or special occasions. - **Sustainable Fashion:** Opportunity for brands to create products with eco-friendly materials and promote a sustainable supply chain. - **Comfortable Workwear:** Opportunity for brands to create workwear products that prioritize comfort without sacrificing style. ### Sectors Adopting This - **Fashion:** Opportunity for fashion brands to expand their product line to include luxury loungewear and sustainable clothing options. - **Sustainability:** Opportunity for companies to promote sustainable practices in their supply chain and manufacturing processes for clothing and other consumer goods. - **Professional Services:** Opportunity for companies to provide comfortable workwear options for professionals working long hours in various industries. ## Related on Trend Hunter - [Cotton Jacquard Bath Robes](https://www.trendhunter.com/trends/fluffco.md) - [Limited-Edition Lounge Robes](https://www.trendhunter.com/trends/luxurious-lounge-robe.md) - [Cozy Luxury Robes](https://www.trendhunter.com/trends/luxury-robe.md) - [Organic Bamboo Bathrobes](https://www.trendhunter.com/trends/ettitudes-waffle-robe.md) - [Luxe Super-Soft Robes](https://www.trendhunter.com/trends/faux-mink-robe.md) - [Luxurious Linen Robes](https://www.trendhunter.com/trends/linen-robe.md) - [Affordable Luxury Robes](https://www.trendhunter.com/trends/villa-cotton-hotel-italia-robe.md) - [Relaxing Bedding-Inspired Robes](https://www.trendhunter.com/trends/david-gandy-duvet-robe.md) - [Quick-Dry Odor-Free Robes](https://www.trendhunter.com/trends/k25-smart-bathrobe-20.md)