# Edgy Parisian Ensembles The Jitrois SS12 Collection Has an Sophisticated '60s Vibe By Meghan Young | Published 2012-05-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jitrois-ss12 References: [fashiongonerogue](http://fashiongonerogue.com/jitrois-springsummer-2012-collection/) & [jitrois](http://jitrois.com/) Shot against a simple white backdrop, the Jitrois SS12 collection pops out. Filled with [elegant ladylike ensembles](https://www.trendhunter.com/trends/contemporary-femininity), the Jitrois SS12 collection concentrates on body conscious silhouettes and a slew of bright hues. Models Elin and Sophie were outfitted by stylist Katie Shillingford in a wardrobe of [retro cocktail wear](https://www.trendhunter.com/trends/after-hours-collection) with a hint of modern edge. Lace, chiffon and mesh is perfectly paired with leather skirts and shirts. As though channeling the style of French-Canadian Megan Draper on the hit AMC show 'Mad Men,' the Jitrois SS12 collection has a sophisticated '60s vibe with a dash of flirty youthfulness. Considering that this is an [authentic French clothing label](https://www.trendhunter.com/trends/szanes-holiday-line), they might not take kindly to the comparison--but it really is a compliment. The set stylists know what they are doing. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 78% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Sophisticated Retro:** Jitrois' SS12 collection showcases body-conscious silhouettes and bright hues in a sophisticated 60's style with a modern twist. - **French-canadian Flair:** Jitrois' SS12 collection pays homage to French-Canadian style with a hint of flirty youthfulness. - **Authentic French Fashion:** Jitrois' SS12 collection is an example of authentic French fashion with a modern twist. ### Who This Affects Most - **Fashion:** The Jitrois SS12 collection demonstrates opportunities for innovative retro-inspired fashion. - **Retail:** Retailers can offer fashionable clothes inspired by Jitrois' SS12 collection to attract customers. - **Design:** Designers have the opportunity to incorporate French-Canadian flair and body-conscious silhouettes in their collections. ## Related on Trend Hunter - [Coordinated Leather Sets](https://www.trendhunter.com/trends/rudsak-spring-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Stylish City-Inspired Collections](https://www.trendhunter.com/trends/diors-2024-collection.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Timelessly Charming Fashion Collections](https://www.trendhunter.com/trends/mi-amor-collection.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md)